Moving up the empathy curve

Post on 07-Feb-2017

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MovinguptheEMPATHYCURVE.It’saLEARNINGjourney!

Whatarewelearning?1

Uncoverinteres-ngPATTERNSinyourDATAthatyouwouldlike

tounderstand(‘WHY’)

Uncoverpre-exis-ngHYPOTHESIS&ASSUMPTIONS

regardingjobstobedone

Whoislearning?2

Well,YOUare!(notusasconsultants!)

GetyourLEADERSinvolvedfromthestartoftheproject!

Howarewelearning?3

GetOUTOFTHEOFFICE-Weareheretohelpyou!

Learn.Reflect.Adapt.REPEAT.

DiscoverGOODSTORIES.They’lls-ckandgoviral!

Whomarewelearningfrom?4

FindtheRIGHTPEOPLEwhowillTRUSTyouintheirhomes

Makethemfeelateasesothey’llOPENtheirheartstoyou!

Wheredoesthelearningjourneyleadus?5

YourteamhasmoveduptheEMPATHYCURVE.

It’saboutLEARNING,notfindingthesilverbullet!

YougainNEWINSIGHTSthatdriveACTIONSontheshortterm&

influenceDECISIONSonthelongterm

Placingpeopleattheheartofinnova-on

9yardsinnova-onisabou-queconsul-ngfirmbasedinSingapore.Wehelpcompaniescreatemeaningfulemployeeandcustomerexperiences,

whilebuildinginternalinnova-oncapabili-es.

Themajorityof

digitaltransformaKonprojectsfail

becausecompaniesputtoomuchemphasison

technologyandforgetaboutthepeopleinvolved.

Wehelpclientslookbeyondthe

technologyandputcustomersandemployeesattheheartoftheir

transformaKon.

Bytalkingtoandobservingcustomersandemployees,wecanbe^erunderstandtheirneeds.Withsuchpowerfulinforma-on,wecanhelpyousucceed.At9yardsinnova-on,webelievethereisanarttoobservingandtalkingtopeopletodiscovertheirneeds.Whenitisdonewell,experiencedesigninjectspurposeandempathyintoyourinnova-onorimprovementproject.Anditcantransformyourcustomersandemployees’needsintohighlyrewardingexperiences.Greatcompanies’productsandserviceswillalwaysfindtheirwayintopeople’shearts.Transforma-onrequiresabigchangeinmindsets.It’saboutlearning,reflec-ngandadap-ngquickly.Whilethiso_enmeansasignificantshi_inculture,itisrequiredifacompanyistobecomeagileandsurviveintoday’sdigitaleconomy.

WHYCHOOSEUS?

Webringin-depthexper-seinpsychology,human-centeredinnovaKon,businesstransformaKonandhumanresource

pracKcestoturnyourprojectintoasuccess

OURHAPPYCLIENTS

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