Transcript
We know mobileWe know enterprise
Source:
Identify over
10Biosongs…
…in under
30s
Source: Shazam.com Press release (May 18, 2010)
Source: Internet Retailer Top 500 report 2008
Direct access to
10MioSKUs
* Courtesy of Peter Hinssen
Customers have entered the “era of now”*
What about your
employees?
“I don’t know”
is no longer a valid answer
“We no longer need to be tethered to a desktop computer in order to use the Internet to interact with the world around us”.
Hamilton Chan, CEO and Founder, Paperlinks
What does that mean for a company?
Opportunities throughout the enterprise…
Field serviceattomation
Sales forceenablement
Location-basedapplications
E-detailing
Lead management
Managementdashboards
B2Bapplications
Market intelligence
The 10 rules
for mobile
enterprise
applications
Digitise information as quickly as possible…One
…and keep it digital for as long as you can
THERE IS NO SUCH THING AS “ALWAYS ON”Two
By the way, you can do that with web apps too!
Sync data as soon as you can
Build robust apps that can work offline
Thr
ee Embrace the possibilities!
Multimedia content
Built-in camera
Geolocation
Compass
Audio recording
Voice recognition
NFC
Motion sensor
…
Fou
r
Treat employees as consumers
beautiful applications
with eye for usability
Courtesey: bret@worrydream.com
Give your employees
Fiv
e
Don’t commit to a single platform if you mustn’t
• 73% of users claim they use personal
smartphones for access to corporate data
• CIOs estimate this number at 31%!
Perception gap:
42%
Six Strike the right balance between security and usability
Device security
Network security
Information security
Sev
en Focus on the 20% functionality that covers 80% of the work
Make this as simple as possible
Release!
Eig
ht
People are mobile by default,
Don’t tie them to a desk unnecessarily
Think “mobile first”
Nin
e
“Small devices” does not equal “small projects”
“We need a app” is not a mobile
strategy
• Don’t underestimate the impact of mobile
devices
• Consider more than “a handful” of users
• Device management is not an afterthought!
Ten Handle your mobile rollouts with care
Koen Pellegrims
koen.pellegrims@flowpilots.com
+32495592235
Contact
top related