Transcript
Local Business Online Marketing nickwallen.co
Online 101• Branding• Elevator pitch•Website excellence • Social excellence
Branding
Online 101
• Elevator Pitch
Elevator Pitch
Who why how1. WHO? • designer extraordinaire• epic salesman• Maverick Marketer
2. WHY?
• to help my clients reveal their best selves through graphics
• to help my clients get the best price for their property
• portray the best in a brand
3. HOW?
• by continual exploration of design and minimalism
• striving to be the best negotiator and presenter of property
• mastering a multitude of marketing methods and mediums.
4. COMBINE THEM
• Designer extraordinaire, with a core focus on the continual exploration of design and minimalism, helps clients reveal and share their best selves.
• Epic salesman, helps clients get the best price for their property by striving to be the best negotiator and presenter of property in a great place to live.
• Maverick Marketer, portrays the best in a brand through her mastery of a multitude of marketing methods and mediums.
Who why how
Online 101
• The Audience • Who are the audience you are targeting?
The audienceWho are your target audience?
The problemWhat problem do you solve?
Your uniquenessHow is your way unique?
Personas
Casey Baumer, CEO
First time buyer, looking for a small low maintenance home. Cat lover.
Yuli Khmedic, Owner
Experienced landlord looking for reliable tenants.
Time short and North Shore focused.
Ashley Wilson, CTO
Downsizing empty nester. wants a low maintenance apartment in town
and top dollar for her clifftop property
Jake Tan, Presenter
Flipping properties on the block, Jake is looking for do up opportunities.
cashed up buyer.
Website excellence
Website excellence
So how do I do Social Media?
Facebook is mass media
Be the channel and be relatable
The workaround for social media and online marketing
Be the local expert
What makes you unique?
Social excellence
Getting traffic to your website
Online 101
• Q&ATurn Up The Volume!
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