Karen Gold Portfolio

Post on 03-Jul-2015

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partial CE portfolio

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Portfolio --- Karen Gold

PackagingPromosCollateral MaterialsDealer KitsPOSWebsite Creation & ManagementConsumer Brochures

PORTFOL IO

PORTFOL IO

Casio Phonemate VideoPhone

Audience: B2B, VARS

Elements: Packaging, dealer kits, promotions, all collateral material

It was the first time in Casio’s history that they let the American team lead the project and develop their own marketing campaign

PORTFOL IO

TV Guide Plus –Interactive Program Guide

Audience: B2C, Trade

Elements: Packaging, dealer kits, promotions, all collateral material, instruction manuals, websites, radio, broadcast, special events, training materials for sales staff

PORTFOL IO

TV Guide Plus

Consumer PromoIn-Store Banners

Full-color Ads

PORTFOL IO

TV Guide Plus

Pop-Open Consumer BrochureRetail Training Materials

Packaging for DVD Filter Series

Audience: Consumers, Trade, Retailers

Elements: Packaging, dealer kits, promotions, all collateral material, website creation, management & affiliate marketing programs

PORTFOL IO

Upcoming:TONIGHT !!

ClearPlay stories have generated over 70 million media impressions in broadcast, print and radio. In TV alone there have been well over 450 TV stories with a total Nielsen audience of over 35 million

PublicityPORTFOL IO

Website Creation & Dealer SupportPORTFOL IO

MerchandisingPORTFOL IO

Shelf-talkers

Collateral Materials

Promotions

Zvue Portable Media Player

Audience: Consumers, Trade, Retailers

Elements: Packaging, dealer kits, promotions, all collateral material, website creation & management

Store Displays

PORTFOL IO

Promos

DatabreakerAudience: Consumers, Trade, Retailers

Elements: Packaging, all collateral material, website creation & management

PORTFOL IO

Packaging,

Instruction Manuals

Website

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