Transcript
Innovation and Strategic Design
Anxo LópezResource Manager, Designit
@anxolopez | @Designit_ES
#EBE13
1. Keep curiosity alivePhoto URL: http://www.flickr.com/photos/veronicabello/6765612013
2. Find out how things workPhoto URL: http://raisingtyandza.blogspot.com.es/2013/08/financial-friday-broken-toys.html
3. Let yourself be surprised by the ordinaryPhoto URL: http://rocio-arte.blogspot.com.es/2012/05/arte-de-la-antigua-mesopotamia.html
4. Don’t be afraid of uncertaintyPhoto URL: http://businessnetworking.com/wp-content/uploads/2013/09/question-marks.jpg
1. Design sets its focus on problem solvingPhoto URL: http://static.ie.groupon-content.net/dealarc/es_co/img/slider/111/revision-ocular-2.jpg
2. Innovation builds the foundations for changePhoto URL: http://hqscreen.com/multicolor-google-server-data-center-colors-wallpaper-37370
3. Design is not based on coincidencePhoto URL: https://media.itsfogo.com/media/sccmsupload/SEO/CP/casino-roulette-970x475.jpg
4. Innovation doesn’t mean doing new thingsPhoto URL: http://www.lamano-invisible.net/2010/02/tortilla-en-copa-estilo-ferran-adria.html
1. Answers the needs of its customersPhoto URL: http://blogs.ft.com/photo-diary/tag/umbrella
2. Pursues objectives by requestPhoto URL: http://normanblogger.com/peer-counseling/mountain-climbers
3. It’s limited to a certain constraintsPhoto URL: http://creatorspark.info/?p=12552
4. Gets measurable objectivesPhoto URL: http://turismocompeticionperu.wordpress.com/2011/08/04/cronometro-en-mano
1. Re-invented workspacePhoto URL: http://oztypewriter.blogspot.com.es/2013/07/typewriters-and-multiculturalism.html
1. Re-invented workspacePhoto URL: http://www.objectifiedfilm.com/wp/wp-content/uploads/2008/08/valentine.jpg
2. Designed a new customer experiencePhoto URL: http://keepyourpeckerup.wordpress.com/tag/victory-rolls
2. Designed a new customer experiencePhoto URL: http://fashionthatpays.wordpress.com/2011/11/10/top-vintage-designers-no3-mary-quant
3. Humanized computer interfacePhoto URL: http://os-history.de/windows/dos.html
3. Humanized computer interfacePhoto URL: http://blogof.francescomugnai.com/2009/11/mac-os-evolution-from-system-1-0-to-snow-leopard-55-wonderful-images
4. Increased customer satisfactionPhoto URL: http://en.wikipedia.org/wiki/Queue_area
4. Increased customer satisfactionPhoto URL: http://designit.com/cases/retail-meets-user-experience-design
1. Choose the right designerPhoto URL: http://graffica.info/pantonera
2. Show him all your cards (from the beginning)Photo URL: http://static.hogarutil.com/archivos/201105/limpiar-naipes-xl-668x400x80xX.jpg
3. Let yourself flow, don’t set the formsPhoto URL: http://elrincondemrteeny.blogspot.com.es/2012/11/bruce-lee-el-maestro.html
Don’t (just) say "I dislike"Photo URL: http://www.blogandbuysale.com
We help you to make sense of innovation
We create and give form to ideasworking together with your teams and your clients
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295+Designits
15officesaroundthe world
16different nationalities
36different academicbackgrounds
32average age
DesignResearchMultiple investigation techniques applied to design processes.
Service DesignImproving or creating new services through design tools and skills.
Interaction DesignCreating simple and attractive user experiences to digital products and services.
Product DesignModification and creation of objects to make them useful and practical.
Information DesignTranslation of complex information or unorganized data into structured, meaningful and accessible information.
MetricsQUO, online methodology to measure the perceived quality of a digital environment complementing web analytics.
Business DesignCreating and conceptualizing new business ideas through specific tools and methodologies.
This is not about designing things that nobody wants. Neither about
designing for problems that do not exist.
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