Future of radio broadcasting - Joan Warner, Chief Executive Officer, Commercial Radio Australia

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Ms Joan WarnerCEO of Commercial Radio Australia Future of Radio BroadcastingRadComms2013Australian Maritime Museum - Sydney3 October 2013

Introduction

Commercial Radio Audience Continues to GrowGrowth in listening across all age groups

Source: Nielsen Radio Ratings Survey #, 1-8 2009, 2010 & 2012 . 2-8 2011, 1-6 2013. Total People 10+ Mon-Sun Mid to Mid.

Radio - Healthy and Popular

Source: Nielsen Radio Ratings Survey #, 1-8 2012. Total People 10+ Mon-Sun Mid to Mid.

Integrated ContentContent extends across multiple platforms

Broadcast and InternetInternet cannot duplicate 1 to tens of thousands or hundreds of thousands at the same time – but internet and streaming are part of the future of radio

12.6% of listening or 1.6 million DAB+ listeners every week

More than 1.3 million digital radios soldDAB+ Time Spent Listening 12 hours - Internet listening 5 hours

Future of Radio is here DAB+ digital radioTen leading automotive brands now include digital radio in Australia

Perth

(1.5m)Adelaide

(1.5m)

Melbourne

(3.8m)

Canberra(340K)

Sydney(4.4m)

Brisbane

(1.8m)

Darwin(129K)

DAB+ Regional trial sites

Full power DAB+

DAB + Current Rollout

DAB+ into Mobile Phones Slide show to display

Broadcaster websites delivered over DAB+ for mobile access

Encourages listener pull of streaming audio repeats and podcasts over mobile internet

Further Information

digitalradioplus.com.au

commercialradio.com.au

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