Facebook in Development Organisations

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What is Facebook ?

Facebook gives people the power to share and makes the world more open and connected.

Millions of people use Facebook everyday to keep up with friends, upload an unlimited number of photos, share links and videos, and learn more about the people they meet.

Why Use Facebook ?

Stand out in the crowd !

Picture from Flickr /donnie ray

The use of dynamic web technologies at no cost.

Picture from Flickr dhammza

Get yourself heard !

Facebook has a huge network base. Each member has a 'news feed' that announces group activity to members / friends.

80 Million Users6th most Visited Website on the Web

Build yourself a Community

.... And work together

Picture from Flickr / OliBac

Picture from FlickrKelvin255

Photographs

The ability to upload and share your photographs with unlimited space

Flickr / M G M

Film

Post your organisations Documentries / workshop videos.

E-Mail

Fickr/ Today is a good day

Send e-mail to communities, members and other organisations within Facebook.

News Groups

Flickr / Joseph.S.

Creating you're own Application

Marra121

/home/paul/Documents/ICT WG/workshop1/bridgeconference24july08-1215641747874818-9.pdf

Green Game

Integration with other social media

Use 'extras' to install posts from Blogs, Flickr photographs and Twitter messages.

Fundraising“Causes has raised 2.5 million USD in it's first year (source Facebook)”

Get access to new contributors and donors.

Allow your donors to contribute.

Causes

Used by more than 1,8 million people this application let’s you display on your profile the causes you’re supporting, the people you’ve recruited and the gifts you’ve made.

Awareness Ribbon

you choose the cause you support and display them in the form of little ribbons on your profile.

Change

Accept Donations

Distribute fundraising badge

Facebook Campaigns

Support the Monks Protest in Burma / Mynmar

The recent protests against the regime began in September 2007 led by a group of monks.

On September 19th a Canadian college student named Alex Brookbinder created a Facebook called “Support the Monks” Protest in Burma. Within 10 days it attracted 140,000 members. Membership hit over 500,000.

The facebook group had organised two days of Global Action on October 6th and October 23rs. These events were carried out over 100 cities; over 10,000 protesters in London alone.

Facebook : Getting Started1. Sign up and create a Facebook Account.

Click register and fill in a short online form on Facebook.com. Your profile needs to be filled in and shared.

2. Find people / groups and connect with your community

Start by using the search feature; invite supporters to start using facebook.

3. Send and receive messages

Facebook offers a message board called “The Wall”. Use it to post messages

4. Create a group for your organisation or event.

5. Upload and share pictures

Start by creating an album and then you can upload any pictures to share with your members.

Facebooks GroupsStep 1. Understand your Intent

Put your initial vision into clear and concise words at the top of the page.

Step 2. Create the Group and Build on Active Base

Create the group and get people involved. Invite all of your contacts to join and start a conversation. Who will help you moderate ?

Step 3. Begin Digital Action

Once your member database grows; start digital action. Having people spread your group through Blogs, websites, collect images and media or promote through social media sites such as digg (www.digg.com). Keep people involved and excited.

Step 4. Create an External Site

Create an external website (such as a blog – wordpress or website) that will attract people outside facebook.

Step 5. Contact Similar Organisations

Have a look for groups / websites online that have similar goals.

6. Promote your Events

Create an event and invite your contacts to join.

7. Promote your blog or newsletter.

Post your newsletter on your page. Import your blog.

8. Keep in touch with your members.

When you log into your Facebook account, you receive an update of all the actions your contacts have taken.