EWEA event sustainability case study

European Wind Energy Association How EWEA implements sustainability ANJA WIMMER

Head of Event Logistics

European Wind Energy Association

24 May 2010

ICCA Workshop Frankfurt

Contents

• EWEA and its events portfolio

• Background on sustainability journey

• Approach: strategy and vision

• Actions – operational integration and reporting

• Key successes

• Key learnings and mistakes

• Conclusions

Global cumulative wind power capacity 1990-2007 (MW)

European Wind Energy Association

EWEA is the voice of the wind industry, actively

promoting the utilisation of wind power in Europe and

worldwide.

• Members

• Policy/Projects

• Events

• EWEA annual event (formerly EWEC)

• European Offshore Wind

• Special topic conference, workshops

www.ewea.org

Key events

EWEA annual event (formerly EWEC)

• annual conference & exhibition

• over 7000 participants, 9000m² net exhibition space

• 2009 Marseille – 2010 Warsaw – 2011 Brussels

European Offshore Wind – EOW

• bi-annual conference & exhibition

• over 5000 participants, 4000m² net exhibition space

• 2007 Berlin – 2009 Stockholm – 2011 Amsterdam

Sep

INVESTIGATE

ENGAGE

INTEGRATE

INNOVATE

CO2 OffsetParticipate in Seminars

Contract MCI: Vision and MissionEWEC2009, EOW2009 and EWEC2010 audit and measurement

2008 2010

EWEC Exhibitor workshopSupplier engagementHealth & Safety and BS8901 workshops

EWEC Sustainability roadmap

Strategy - Vision

The most sustainable event in the global energy industry, leaving long term positive social and environmental legacies within the local communities we visit.

Approach

1: Destinations: work with CVB

2: Venues: waste management

3: Hotels: include sustainability criteria in selection process

4: F&B: organic and local menus and responsible practices.

Integrate Food bank

Actions: Operational integration

5: Exhibitions: - Guidelines and

training course for exhibitors

- Carpeting- Bag recycling

6: Transport: Include offset option in registration

Operational integration

7: Comms: Sustainable merchandisingWeb and brochure

communication8: Office: Health & Safety training for EWEA

events staff

Operational integration

The KORU foundation

13

Event Sustainability Report–Strategy –Analysis of the

management system performance

–Data measurement–Benchmarking –Lessons learned and

improvement actions

Measuring and reporting

MeetGreen analysis

EWEC 2009 Carbon Emissions

AIR TRANSPORTEMISSIONS

65% CITY

TRANSPORTEMISSIONS

1%

ENERGY USAGE

EMISSIONS13%

PAPER and FOOD

EMISSIONS21%

Carbon footprint analysis

Key successes

- EWEA’s newly adopted general approach – creation of “sustainability team” and regular meetings

- Food Bank

- Waste Management

- Supplier Engagement

- Reporting

Stakeholder Engagement and Analysis

0%

10%

20%

30%

40%

50%

60%

70%

80%

Importance of the Greening EWEA Initiative to you personally

Not applicable/no answer

Not important

Little importance

Important

Very Important

Is it important?

Key learnings and mistakes

• Need an “up-down” approach as opposed to a “down-up” approach

• Good communication strategy is essential to share good practices, raise awareness and make the effort worthwhile

• Involve main stakeholder from the very beginning

• Include sustainability into contracts to ensure an effective follow up and good measurement

• It’s a journey:

• Requires strategy, resources and leadership

• Requires learning and education

• It is more than green

Conclusions

Thank you very much for your attention

www.ewea.org

RENEWABLE ENERGY HOUSE63-65 RUE D’ARLONB-1040 BRUSSELS

T: +32 2 546 1940F: +32 2 546 1944E: ewea@ewea.org