Transcript
Brochure
Brochureto advertise locations, events, hotels,
products, services, etc.
Why using
Brochure?
Small
Small
Affordable
Small
Affordable
Informational
what is the Function
Brochure?
2 Basic function
2 Basic function1. Educate
2 Basic function1. Educate 2. Information
1
1. Educate / Introduce to a new audience / customer
‣ Attract attention
‣ Less information
‣ Call to action (phone / em@il)
2
2. Information to a learned audience / customer
‣ Main Course
‣ More information
‣ Call to action (phone / em@il)
Remember
Call to Action
Brochure Design
how to start aBrochure Design
Copy/Words
Copy/Words9/10 Businesses and programs will develop
the write-up first
A few brochure Do Not:
A few brochure Do Not: • Use more than 9 or 10 line per para
A few brochure Do Not: • Use more than 9 or 10 line per para
• Start sentence with numbers
A few brochure Do Not: • Use more than 9 or 10 line per para
• Start sentence with numbers
• Use underline or ALL CAPS instead bold or italics
Brochure: Side 1
Brochure: Side 1
Covertagline
Brochure: Side 1
Covertagline
Backdetails
Brochure: Side 1
Covertagline
Insidedetails
Backdetails
Brochure: Side 1
Covertagline
Insidedetails
Backdetails
Brochure: Side 2
details
details
details
Lets start doing it...
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