Designing Conversations for Socially Conscious Design · RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 1 Designing Conversations for
Post on 21-May-2020
1 Views
Preview:
Transcript
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 1
Designing Conversations for Socially-Conscious Design
Systemic Design for Social Complexity—RSD5—Toronto 2016
Paul Pangaro, Ph.D.Chair and Associate Professor MFA Interaction Design Program College for Creative Studies, Detroitpaul@pangaro.com
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 2
Paul Pangaro, Ph.D.Chair and Associate Professor MFA Interaction Design Program College for Creative Studies, Detroitpaul@pangaro.com
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 3
MFA Transportation Design MFA Color & Materials Design MFA Integrated DesignMFA Interaction DesignCollege for Creative Studies, Detroitpaul@pangaro.com
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 4
Designing Conversations for Socially-Conscious Design
Paul Pangaro, Ph.D.Chair and Associate Professor MFA Interaction Design Program College for Creative Studies, Detroitpaul@pangaro.com
5RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
“Design and cybernetics are really the same thing.”
–– RDS3 Conference, Oslo
–– Ranulph Glanville, 2014
6RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
8RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
Challenges of design
Energy
Global warming
Water
Food
Population
Health
Equality
Social justice
9RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
Challenges design
Energy
Global warming
Water
Food
Population
Health
Equality
Social justice
to
10RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
Challenges design
Energy
Global warming
Water
Food
Population
Health
Equality
Social justice
Simple problems
Complex problems / systems of systems
“Wicked problems”*
* In the strict sense of Rittel & Webber
to
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 11
Design = Social
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 11
Designing with myselfDesign = Social
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 11
Designing with myselfDesigning with others
Design = Social
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 12
Designing with myselfDesigning with others
Design = Conversations for Action
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 13
Designing Conversations is the heart of 21st-century design practice
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 13
Designing Conversations is the heart of 21st-century design practiceDesigning for Conversations by Everyone
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 13
Designing Conversations is the heart of 21st-century design practiceDesigning for Conversations by Everyone Designing for Conversations for Design
14RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
15RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
We believe cybernetics offers a foundation for 21st-century design practice, with this rationale:
–– Dubberly & Pangaro, “Cybernetics and Design: Conversations for Action”, 2015
16RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
16RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
If design, then systems.
16RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
If design, then systems.
If systems, then cybernetics.
16RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
If design, then systems.
If systems, then cybernetics.
If cybernetics, then second-order cybernetics.
16RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
If design, then systems.
If systems, then cybernetics.
If cybernetics, then second-order cybernetics.
If second-order cybernetics, then conversation.
–– Dubberly & Pangaro, “Cybernetics and Design: Conversations for Action”, 2015
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 17
Design…
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 18
Design… from Thinking to Conversation
Design Thinking
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 19
What is the process of Design Thinking?
Observe
Brainstorm
Prototype
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 20
What Does that mean?
Ethnography
Open-ended ideageneration
Making andtesting
Observe
Brainstorm
Prototype
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 21
What Does that mean?
Observe
Brainstorm
Prototype
Eval
uate
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 22
What Does that mean?
Observe
Brainstorm
Prototype
Itera
te
Eval
uate
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 23
Limitations
Observe
Brainstorm
Prototype
Itera
te
Eval
uate
Specific?
Rigorous?
Repeatable?
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 24
Limitations
Observe
Brainstorm
Prototype
Itera
te
Eval
uate
Specific?
Rigorous?
Repeatable?
Clear?
Quantifiable?
Directed?
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 26
Design the Conversations
Design the Conversations
Brainstorm
Prototype
Itera
te
Eval
uate
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 27
Design the Conversations
Design the Conversations
Brainstorm
Prototype
Itera
te
Eval
uate
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 28
Find a Focusing Question
Design the Conversations
Find a Focusing Question
Prototype
Itera
te
Eval
uate
Requirements for Focusing Questions
Requirements for Focusing Questions
Actionable information flows, not transformation of mass & energy— so it participates in the new economy, the move from “atoms to bits.”
Requirements for Focusing Questions
Actionable information flows, not transformation of mass & energy— so it participates in the new economy, the move from “atoms to bits.”
Economic potential—removing uncertainty in the market, creating order from disorder, lowering the human cost of achieving our goals, are all worth something.
Requirements for Focusing Questions
Actionable information flows, not transformation of mass & energy— so it participates in the new economy, the move from “atoms to bits.”
Economic potential—removing uncertainty in the market, creating order from disorder, lowering the human cost of achieving our goals, are all worth something.
Consistent with the social system—connecting to who we are (our history) and what we can see ourselves engaging in.
Requirements for Focusing Questions
Actionable information flows, not transformation of mass & energy— so it participates in the new economy, the move from “atoms to bits.”
Economic potential—removing uncertainty in the market, creating order from disorder, lowering the human cost of achieving our goals, are all worth something.
Consistent with the social system—connecting to who we are (our history) and what we can see ourselves engaging in.
Engage individuals who want to do it.
Requirements for Focusing Questions
Actionable information flows, not transformation of mass & energy— so it participates in the new economy, the move from “atoms to bits.”
Economic potential—removing uncertainty in the market, creating order from disorder, lowering the human cost of achieving our goals, are all worth something.
Consistent with the social system—connecting to who we are (our history) and what we can see ourselves engaging in.
Engage individuals who want to do it.
Reveal the necessary variety of expertise required for exploring the question, so that we can define it and make it available (requisite variety).
Requirements for Focusing Questions
Actionable information flows, not transformation of mass & energy— so it participates in the new economy, the move from “atoms to bits.”
Economic potential—removing uncertainty in the market, creating order from disorder, lowering the human cost of achieving our goals, are all worth something.
Consistent with the social system—connecting to who we are (our history) and what we can see ourselves engaging in.
Engage individuals who want to do it.
Reveal the necessary variety of expertise required for exploring the question, so that we can define it and make it available (requisite variety).
Teach the organization as a whole—so that what is learned can be reproduced.
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 30
Find a Focusing Question
Design the Conversations
Find a Focusing Question
Prototype
Eval
uate
Economic Potential Using bits & reducing uncertainty
Social Potential Consistent with whowe are & want to be
Systemic Potential Engages variety
Itera
te
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 31
Prototype a Solution
Design the Conversations
Find a Focusing Question
Prototype a Solution
Eval
uate
Itera
te
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 32
Iterate & Evaluate
Design the Conversations
Find a Focusing Question
Prototype a Solution
Eval
uate
Itera
te
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 33
Iterate & EvaluateIterate & Evaluate
Design the Conversations
Find a Focusing Question
Prototype a Solution
Eval
uate
Measure Improvements for Users
Itera
te
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 34
Iterate & EvaluateIterate & Evaluate
Design the Conversations
Find a Focusing Question
Prototype a Solution
Eval
uate
Measure Improvements for Users
Measure Convergence on design goals
Itera
te
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 36
Conversation is the core
Conversation to Agree on Means
Measure Improvements for Users
Measure Convergenceon design goals
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 37
Conversation is the core
Conversation to Agree on Means
Measure Improvementsfor Users
Measure Convergence on design goals
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 38
Design… from Thinking to Conversation
Design Thinking
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 39
Rethinking Design Thinking
Conversation to Agree on Means
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 40
Design as Conversation
Conversation to Agree on
Means
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 41
Design as Conversation
Conversation to Agree on
Means
Itera
te
Eval
uate
Conversation to Agree on
Goals
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 41
Design as Conversation
Conversation to Agree on
Means
Itera
te
Eval
uate
Conversation to Agree on
Goals
Does doing this
… achieve this?
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 42
Design as Conversation
Conversation to Agree on
Goals
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 43
Design as Conversation
Conversation to Agree on
Goals
Do we have sufficient variety… to achieve this?
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 44
Design as Conversation
Iterate
Evaluate
Conversation to Agree on
Goals
Conversation to Design the
Designing
Do we have sufficient variety… to achieve this?
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 45
Design as Conversation
Itera
te
Eval
uate
Iterate
Evaluate
Conversation to Agree on
Means
Conversation to Agree on
Goals
Conversation to Design the
Designing
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 46
Design as Conversation
Conversation to Agree on
Means
Conversation to Agree on
Goals
Conversation to Design the
Designing
Itera
te
Eval
uate
Iterate
Evaluate
Do we have
sufficient variety… …to achieve this?
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 46
Design as Conversation
Conversation to Agree on
Means
Conversation to Agree on
Goals
Conversation to Design the
Designing
Itera
te
Eval
uate
Iterate
Evaluate
IterateEvaluate
Do we have
sufficient variety… …to achieve this?
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 46
Design as Conversation
Conversation to Agree on
Means
Conversation to Agree on
Goals
Conversation to Design the
Designing
Itera
te
Eval
uate
Iterate
Evaluate
IterateEvaluate
NEXT CONVERSATION
CONVERSATIONe,e,e...
e,e,e...e,e,ee,e,ee,e,ee,e,e
Given the conversation we’ve just had, focus on the questions above to make the next conversation successful.
NEWKNOWLEDGE
BUILDS
FEEDS
EXTERNALINFORMATION
ESTABLISHESGOAL FOR
DETERMINESCRITERIA FOR
PARTICIPANTSBECOME
SELECTIONMECHANISM
POSSIBLEPARTICIPANTS
1. Bottom-up approach: Keep asking the important questions that ensure the right participants and the right information in every conversation.
In short, given where we want to go:
Who are the necessary and sufficient participants?
What is the necessary and sufficient information?
What did we learn?
What questions do we answer next?
Who can we continue to use who are still essential?
What expertise do we need to answer those questions?
What information do we need to answer those questions?
NEXT CONVERSATION
CONVERSATIONe,e,e...
e,e,e...e,e,ee,e,ee,e,ee,e,e
Given the conversation we’ve just had, focus on the questions above to make the next conversation successful.
NEWKNOWLEDGE
BUILDS
FEEDS
EXTERNALINFORMATION
ESTABLISHESGOAL FOR
DETERMINESCRITERIA FOR
PARTICIPANTSBECOME
SELECTIONMECHANISM
POSSIBLEPARTICIPANTS
1. Bottom-up approach: Keep asking the important questions that ensure the right participants and the right information in every conversation.
In short, given where we want to go:
Who are the necessary and sufficient participants?
What is the necessary and sufficient information?
What did we learn?
What questions do we answer next?
Who can we continue to use who are still essential?
What expertise do we need to answer those questions?
What information do we need to answer those questions?
NEXT CONVERSATION
CONVERSATIONe,e,e...
e,e,e...e,e,ee,e,ee,e,ee,e,e
Given the conversation we’ve just had, focus on the questions above to make the next conversation successful.
NEWKNOWLEDGE
BUILDS
FEEDS
EXTERNALINFORMATION
ESTABLISHESGOAL FOR
DETERMINESCRITERIA FOR
PARTICIPANTSBECOME
SELECTIONMECHANISM
POSSIBLEPARTICIPANTS
1. Bottom-up approach: Keep asking the important questions that ensure the right participants and the right information in every conversation.
In short, given where we want to go:
Who are the necessary and sufficient participants?
What is the necessary and sufficient information?
What did we learn?
What questions do we answer next?
Who can we continue to use who are still essential?
What expertise do we need to answer those questions?
What information do we need to answer those questions?
NEXT CONVERSATION
CONVERSATIONe,e,e...
e,e,e...e,e,ee,e,ee,e,ee,e,e
Given the conversation we’ve just had, focus on the questions above to make the next conversation successful.
NEWKNOWLEDGE
BUILDS
FEEDS
EXTERNALINFORMATION
ESTABLISHESGOAL FOR
DETERMINESCRITERIA FOR
PARTICIPANTSBECOME
SELECTIONMECHANISM
POSSIBLEPARTICIPANTS
1. Bottom-up approach: Keep asking the important questions that ensure the right participants and the right information in every conversation.
In short, given where we want to go:
Who are the necessary and sufficient participants?
What is the necessary and sufficient information?
What did we learn?
What questions do we answer next?
Who can we continue to use who are still essential?
What expertise do we need to answer those questions?
What information do we need to answer those questions?
NEXT CONVERSATION
CONVERSATIONe,e,e...
e,e,e...e,e,ee,e,ee,e,ee,e,e
Given the conversation we’ve just had, focus on the questions above to make the next conversation successful.
NEWKNOWLEDGE
BUILDS
FEEDS
EXTERNALINFORMATION
ESTABLISHESGOAL FOR
DETERMINESCRITERIA FOR
PARTICIPANTSBECOME
SELECTIONMECHANISM
POSSIBLEPARTICIPANTS
1. Bottom-up approach: Keep asking the important questions that ensure the right participants and the right information in every conversation.
In short, given where we want to go:
Who are the necessary and sufficient participants?
What is the necessary and sufficient information?
What did we learn?
What questions do we answer next?
Who can we continue to use who are still essential?
What expertise do we need to answer those questions?
What information do we need to answer those questions?
NEXT CONVERSATION
CONVERSATIONe,e,e...
e,e,e...e,e,ee,e,ee,e,ee,e,e
Given the conversation we’ve just had, focus on the questions above to make the next conversation successful.
NEWKNOWLEDGE
BUILDS
FEEDS
EXTERNALINFORMATION
ESTABLISHESGOAL FOR
DETERMINESCRITERIA FOR
PARTICIPANTSBECOME
SELECTIONMECHANISM
POSSIBLEPARTICIPANTS
1. Bottom-up approach: Keep asking the important questions that ensure the right participants and the right information in every conversation.
In short, given where we want to go:
Who are the necessary and sufficient participants?
What is the necessary and sufficient information?
What did we learn?
What questions do we answer next?
Who can we continue to use who are still essential?
What expertise do we need to answer those questions?
What information do we need to answer those questions?
NEXT CONVERSATION
CONVERSATIONe,e,e...
e,e,e...e,e,ee,e,ee,e,ee,e,e
Given the conversation we’ve just had, focus on the questions above to make the next conversation successful.
NEWKNOWLEDGE
BUILDS
FEEDS
EXTERNALINFORMATION
ESTABLISHESGOAL FOR
DETERMINESCRITERIA FOR
PARTICIPANTSBECOME
SELECTIONMECHANISM
POSSIBLEPARTICIPANTS
1. Bottom-up approach: Keep asking the important questions that ensure the right participants and the right information in every conversation.
In short, given where we want to go:
Who are the necessary and sufficient participants?
What is the necessary and sufficient information?
What did we learn?
What questions do we answer next?
Who can we continue to use who are still essential?
What expertise do we need to answer those questions?
What information do we need to answer those questions?
AGENCY CLIENT e,...
AGENCY CLIENT e,e,e...
AGENCY CLIENT e,e,e,e...
INITIALGOALS
catalyst ideation solution delivery evaluation
OUTCOMES
AGENCY CLIENT e,e,e,e,e...
NECESSARYPARTICIPANTS
NECESSARYINFORMATION
UNPREDICTABLECONTACTWITH AGENCY
IDENTIFY NECESSARY ROLESAND EXPERTISE
SELECT“BEFORE”
&“AFTER”
SELECT360°
SOLUTIONPLAN
FEEDBACK ADJUSTMENT
OPTIMIZATION
SELECT360°
DEPLOYMENT
PARTICIPANTS
MEASURINGIMPACT
COREROLES
SELECT AGENCY CLIENT
Client Engagement can be modeled as a series of stages—catalyst, ideation, solution, delivery, and evaluation—each with specific goals, and therefore specific requirements for participants and information to feed the next conversation.
e,e,e,...
The engagement lifecycle moves through a series of stages, albeit not always smoothly.
Core roles—often the “triumvirate” of account, planning, and creative, but increasingly specialized to a given 360° engagement—are responsible for driving to results, and forcommunicating across stages and across agency and client groups.
Useful stages that apply across most engagement types are:- catalyst stage (first interaction): initial contact with client- ideation: building a model of desired outcomes- solution: creating a plan to achieve the outcomes- delivery: executing the plan, deploying the solution- evaluation: measuring against goals, then adjusting.
COREROLES
COREROLES
COREROLES
14
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 54
Design as Conversation
Conversation to Agree on
Means
Conversation to Agree on
Goals
Conversation to Design the
Designing
Itera
te
Eval
uate
Iterate
Evaluate
IterateEvaluate
?
56RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 63
Design as Conversation
Conversation to Agree on
Means
Conversation to Agree on
Goals
Conversation to Design the
Designing
Itera
te
Eval
uate
Iterate
Evaluate
IterateEvaluate
?
Itera
te
Eval
uate
Iterate
Evaluate
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 64
Design as Conversation
Conversation to Agree on
Means
Conversation to Create New
Language
Conversation to Agree on
Goals
Conversation to Design the
Designing
Itera
te
Eval
uate
Iterate
Evaluate
Itera
te
Eval
uate
Iterate
Evaluate
IterateEvaluate
65RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
Design = Social = Conversations for Action
65RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
If we converse explicitly about goals, we are transparent about frames and values.
Design = Social = Conversations for Action
65RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
If we converse explicitly about goals, we are transparent about frames and values. (This is ethical.)
Design = Social = Conversations for Action
65RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
If we converse explicitly about goals, we are transparent about frames and values. (This is ethical.)
If we converse about the means to achieve those goals, we more fully engage participants and their abilities, improving outcomes.
Design = Social = Conversations for Action
65RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
If we converse explicitly about goals, we are transparent about frames and values. (This is ethical.)
If we converse about the means to achieve those goals, we more fully engage participants and their abilities, improving outcomes.(This is collaborative.)
Design = Social = Conversations for Action
65RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
If we converse explicitly about goals, we are transparent about frames and values. (This is ethical.)
If we converse about the means to achieve those goals, we more fully engage participants and their abilities, improving outcomes.(This is collaborative.)
If we converse to co-evolve new language, we can escape the limitations of current viewpoints, and create new frames and new possibilities.
Design = Social = Conversations for Action
65RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
If we converse explicitly about goals, we are transparent about frames and values. (This is ethical.)
If we converse about the means to achieve those goals, we more fully engage participants and their abilities, improving outcomes.(This is collaborative.)
If we converse to co-evolve new language, we can escape the limitations of current viewpoints, and create new frames and new possibilities.(This is innovative.)
Design = Social = Conversations for Action
65RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
If we converse explicitly about goals, we are transparent about frames and values. (This is ethical.)
If we converse about the means to achieve those goals, we more fully engage participants and their abilities, improving outcomes.(This is collaborative.)
If we converse to co-evolve new language, we can escape the limitations of current viewpoints, and create new frames and new possibilities.(This is innovative.)
If we converse about the design process, we enter all our conversations as participants, answerable for our actions.
Design = Social = Conversations for Action
65RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
If we converse explicitly about goals, we are transparent about frames and values. (This is ethical.)
If we converse about the means to achieve those goals, we more fully engage participants and their abilities, improving outcomes.(This is collaborative.)
If we converse to co-evolve new language, we can escape the limitations of current viewpoints, and create new frames and new possibilities.(This is innovative.)
If we converse about the design process, we enter all our conversations as participants, answerable for our actions.(This is responsible.)
Design = Social = Conversations for Action
66RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
If we converse explicitly about goals, we are transparent about frames and values. (To agree on goals is ethical.)
If we converse about the means to achieve those goals, we more fully engage participants and their abilities, improving outcomes. (To agree on means is collaborative.)
If we converse to co-evolve new language, we can escape the limitations of current viewpoints, and create new frames and new possibilities. (To create new language is innovative.)
If we converse about the design process, we enter all our conversations as participants, answerable for our actions. (To design the designing is responsible.)
Design = Social = Conversations for Action
67RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
If we converse explicitly about goals, we are transparent about frames and values. (To agree on goals is ethical.)
If we converse to agree on means to achieve those goals, we more fully engage participants and their abilities, improving outcomes. (To agree on means is collaborative.)
If we converse to co-evolve new language, we can escape the limitations of current viewpoints, and create new frames and new possibilities. (To create new language is innovative.)
If we converse to agree on the design process, we enter all our conversations as participants, answerable for our actions. (To design the designing is responsible.)
Design = Social = Conversations for Action
68
69RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
“Conversation is the bridge between cybernetics and design.
–– Ranulph Glanville, 2009
RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design 70
Paul Pangaro, Ph.D.Chair and Associate Professor MFA Interaction Design Program College for Creative Studies, Detroitpaul@pangaro.com
Special Thanks to: Ranulph GlanvillePeter JonesHugh DubberlyMichael C. GeogheganPooja Upadhyay
Thank you.See pangaro.com/rsd5 for slides and references
71RSD5 / Toronto, Canada / Paul Pangaro / Designing Conversations for Socially-Conscious Design
“Design is the action; Second-order Cybernetics is the explanation.”
–– Ranulph Glanville, 2009
–– Glanville, “Second-order Cybernetics”, in Systems Science and Cybernetics - Volume III
top related