Design Matters

Design MattersThe greatest hits of what you need to

know for producing excellent pages for your publication

Maintain your

balanceThe order =

First: headlineSecond: photo

Third: cutlineFourth: text

(keep that body copy and cutline at

10 pt. or less!)

Modular will do

Even the most tricked-

out pages are just a bunch of squares

Beware the font

You don’t need them

all (if anything, it looks better if you only

use a few…)

Top 10 newspaper fonts:

Be kind with typeDevelop a consistent style that represents

your publication −

Just make sure to use fonts

other reasonable

humans would enjoy

Stay in sight

Remember where your

reader is and is not going to look and

plan accordingly

Big is better

Take those photos far beyond a size you

would ever imagine

Stick to the pointMake sure pages have an entry for the reader

WHITE SPACE

MUGSHOTS

INFOGRAPHICS

DROP CAPS

Keep in

touchStay tuned to the trends in design with available

resources (and maybe, just maybe, ask for help

or read a few of those handouts…)

Never, ever stop

The ONLY way you get better as a

designer is to do as much of it as you

can − no one can make you great

Anyway, thanks for putting up with me!

Let me know if you ever need anything:Facebook, Twitter, or e-mail

(mistergunterman@yahoo.com)