Aio QA - Design Matters

Ai

o

AK

QA

AI

O

AK

QAFrederik Schumann

Senior Art Director at AKQA

AI

O

AK

QA

1

Meet AIO

2

The making of

3

The design

AI

O

AK

QAMeet AIO

BackgroundAI

O

AK

QA

The ideaAI

O

AK

QAHolism

AI

O

AK

QA

Rest Eat

Move Breathe

Drink Mind

The challengeAI

O

AK

QAHolism

AI

O

AK

QA

The guide AIO suggests exercises/challenges from

the 6 focus areas based on your input

AI

O

AK

QA

AI

O

AK

QA

Continuous onboarding

Questions • Daily check-in’s • Profile building • General guidance

Recommendations for exercises and challenges

New user

AI

O

AK

QA

Is the conversation working?AI

O

AK

QA

AI

O

AK

QAThe making of

AI

O

AK

QAKick-off week

AI

O

AK

QAAIO weekend

Holistic

Circular

Organic

Dynamic

Flowing

Ever changing

Balanced

Duality

AI

O

AK

QA

Fight & Flight

Rest & Digest

Mind/Body

Plus/Minus

Yin/Yang

Good/Bad

Digital/Analogue

Dark/Light

Clean

Scandinavian

Human/relatable

Tactile

Stand out

AI

O

AK

QA

AI

O

AK

QA

AI

O

AK

QA

aioAI

O

AK

QA

AI

O

AK

QA

AI

O

AK

QA

Ok! We’ve got just the thing for you. This quick mind exercise will help you

Tired and unfocused

Rise and shine. How do you feel?

MIND

NOURISHREST

MOVE

AI

O

AK

QAThe design

Key elements

Avenir Next

The Vagus nerve

“Vagus nerve, also called X cranial nerve or 10th cranial nerve, longest and most complex of the cranial nerves. The vagus nerve runs from the brain through the face and thorax to the abdomen.” Britannica.com

AI

O

REST EAT MOVE BREATHE DRINK MIND

REST EAT MOVE BREATHE DRINK MIND

Exercise videos (36)

Total production

iOS / Android app Name

Design/UX Web landing page

Development Visual identity Tone of voice

Strategy / Business model Video content Photo content

Promotional videos Soundtrack

AI

O

AK

QA

Is the design working?AI

O

AK

QA

Ai

o

AK

QA