Dalla Green alla Blue Economy - Gunter Pauli
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Milano 19th of May 2011
© National Geographic
Thursday, May 19, 2011
Milano 19th of May 2011
© National Geographic
The Blue EconomyA report to the Club of Rome
Thursday, May 19, 2011
Milano 19th of May 2011
Thursday, May 19, 2011
Milano 19th of May 2011
© National Geographic
Thursday, May 19, 2011
Milano 19th of May 2011
© National Geographic
Thursday, May 19, 2011
Milano 19th of May 2011
© National Geographic
biodegradable
Thursday, May 19, 2011
Milano 19th of May 2011
© National Geographic
biodegradable
not sustainable
Thursday, May 19, 2011
Milano 19th of May 2011
© Gunter Pauli
Thursday, May 19, 2011
Milano 19th of May 2011
© Gunter Pauli
Thursday, May 19, 2011
Milano 19th of May 2011
© Gunter Pauli
Thursday, May 19, 2011
Milano 19th of May 2011
Thursday, May 19, 2011
Milano 19th of May 2011
If we only teach our children what we know
Thursday, May 19, 2011
Milano 19th of May 2011
If we only teach our children what we know
They can never do better than we have done
Thursday, May 19, 2011
Milano 19th of May 2011
Sustainability is
© National Geographic © National Geographic© Gunter Pauli
Thursday, May 19, 2011
Milano 19th of May 2011
the capacity to respond to the basic needs of all ...Sustainability is
© National Geographic © National Geographic© Gunter Pauli
Thursday, May 19, 2011
Milano 19th of May 2011
the capacity to respond to the basic needs of all ...
with what we have
Sustainability is
© National Geographic © National Geographic© Gunter Pauli
Thursday, May 19, 2011
Milano 19th of May 2011
the capacity to respond to the basic needs of all ...
with what we have (this is how ecosystems work)
Sustainability is
© National Geographic © National Geographic© Gunter Pauli
Thursday, May 19, 2011
Milano 19th of May 2011
Established in 1994
Thursday, May 19, 2011
Milano 19th of May 2011
© National Geographic
Thursday, May 19, 2011
Milano 19th of May 2011
Does everyone look in the same direction?
© National Geographic
Thursday, May 19, 2011
Milano 19th of May 2011
Does everyone look in the same direction?
© National Geographic
Thursday, May 19, 2011
Milano 19th of May 2011
Does everyone look in the same direction?
© National Geographic
Thursday, May 19, 2011
Milano 19th of May 2011
Does everyone look in the same direction?
© National Geographic
Thursday, May 19, 2011
Milano 19th of May 2011
Does everyone look in the same direction?
© National Geographic
Thursday, May 19, 2011
Milano 19th of May 2011
© National Geographic
Thursday, May 19, 2011
Milano 19th of May 2011
© National Geographic
gravity
Thursday, May 19, 2011
Milano 19th of May 2011
© National Geographic
Thursday, May 19, 2011
Cost controls and strategic growthoperate like an ecosystem
Milano 19th of May 2011
Thursday, May 19, 2011
Lisbon Farm next to Kruger Park, South Africa
LODGES
LISBONFARM
2
Milano 19th of May 2011
Thursday, May 19, 2011
Lisbon Farm next to Kruger Park, South Africa
FRUITS
LODGES
LISBONFARM
2
Milano 19th of May 2011
Thursday, May 19, 2011
Lisbon Farm next to Kruger Park, South Africa
FRUITS
JUICE
LODGES
LISBONFARM
2
Milano 19th of May 2011
Thursday, May 19, 2011
Lisbon Farm next to Kruger Park, South Africa
FRUITS
JUICE
PEELS
LODGES
LISBONFARM
2
Milano 19th of May 2011
Thursday, May 19, 2011
Lisbon Farm next to Kruger Park, South Africa
FRUITS
JUICE
PEELSDETERGENTS
LODGES
LISBONFARM
2
Milano 19th of May 2011
Thursday, May 19, 2011
Lisbon Farm next to Kruger Park, South Africa
FRUITS
JUICE
PEELSDETERGENTS
LAUNDRY
LODGES
LISBONFARM
2
Milano 19th of May 2011
Thursday, May 19, 2011
Lisbon Farm next to Kruger Park, South Africa
FRUITS
JUICE
PEELSDETERGENTS
LAUNDRY
PRUNINGS
LODGES
LISBONFARM
2
Milano 19th of May 2011
Thursday, May 19, 2011
Lisbon Farm next to Kruger Park, South Africa
FRUITS
JUICE
PEELSDETERGENTS
LAUNDRY
PRUNINGS
REMOVALNON-NATIVE
LODGES
LISBONFARM
2
Milano 19th of May 2011
Thursday, May 19, 2011
Lisbon Farm next to Kruger Park, South Africa
FRUITS
JUICE
PEELSDETERGENTS
LAUNDRY
PRUNINGS
REMOVALNON-NATIVE
MUSHROOMS
LODGES
LISBONFARM
2
Milano 19th of May 2011
Thursday, May 19, 2011
Lisbon Farm next to Kruger Park, South Africa
FRUITS
JUICE
PEELSDETERGENTS
LAUNDRY
PRUNINGS
REMOVALNON-NATIVE
MUSHROOMS
FIRE WOOD
LODGES
LISBONFARM
2
Milano 19th of May 2011
Thursday, May 19, 2011
Lisbon Farm next to Kruger Park, South Africa
FRUITS
JUICE
PEELSDETERGENTS
LAUNDRY
PRUNINGS
REMOVALNON-NATIVE
MUSHROOMS
FIRE WOOD
LODGES
LISBONFARM
WOOD asCONSTRUCTION
MATERIAL
2
Milano 19th of May 2011
Thursday, May 19, 2011
Lisbon Farm next to Kruger Park, South Africa
FRUITS
JUICE
PEELSDETERGENTS
LAUNDRY
PRUNINGS
REMOVALNON-NATIVE
MUSHROOMS
FIRE WOOD
LODGES
LISBONFARM
WOOD asCONSTRUCTION
MATERIAL
ANIMAL FEED
ANIMAL FEED
FOOD WASTE
2
Milano 19th of May 2011
Thursday, May 19, 2011
Lisbon Farm next to Kruger Park, South Africa
FRUITS
JUICE
PEELSDETERGENTS
LAUNDRY
PRUNINGS
REMOVALNON-NATIVE
MUSHROOMS
FIRE WOOD
PIGS
LODGES
LISBONFARM
WOOD asCONSTRUCTION
MATERIAL
ANIMAL FEED
ANIMAL FEED
FOOD WASTE
2
Milano 19th of May 2011
Thursday, May 19, 2011
Lisbon Farm next to Kruger Park, South Africa
FRUITS
JUICE
PEELSDETERGENTS
LAUNDRY
PRUNINGS
REMOVALNON-NATIVE
MUSHROOMS
FIRE WOOD
PIGS
LODGES
LISBONFARM
WOOD asCONSTRUCTION
MATERIAL
ANIMAL FEED
ANIMAL FEED
FOOD WASTE
2
BIOGAS
Milano 19th of May 2011
Thursday, May 19, 2011
Use what you havebe creative and innovative
Milano 19th of May 2011
(And turn self-sufficient in energy with renewables only)
Thursday, May 19, 2011
Milano 19th of May 2011
Thursday, May 19, 2011
Milano 19th of May 2011
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Thursday, May 19, 2011
Milano 19th of May 2011
40,000,000 people one billion m3/year
Thursday, May 19, 2011
Milano 19th of May 2011
40,000,000 people one billion m3/year
Thursday, May 19, 2011
Milano 19th of May 2011
40,000,000 people one billion m3/year
20-30 GW
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Milano 19th of May 2011
1kW 10kW-100kW 100kW-1MW
Thursday, May 19, 2011
Milano 19th of May 2011
Thursday, May 19, 2011
Milano 19th of May 2011
50,000 pylons
Thursday, May 19, 2011
Milano 19th of May 2011
50,000 pylons
Thursday, May 19, 2011
Milano 19th of May 2011
+5-8 GW50,000 pylons
Thursday, May 19, 2011
Milano 19th of May 2011
Thursday, May 19, 2011
Milano 19th of May 2011
Hybrid Panels (PVT)
Heat (400W/sqm) & Power (136W/sqm)
PV Panels
Solarus PV Top Performance about130W/sqm
Use less silicon material Lower cost/W
Traditional Photovoltaics Top Performance 130W/sqm
Small Applications
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Milano 19th of May 2011
Thursday, May 19, 2011
Milano 19th of May 2011
Large Applications
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Thursday, May 19, 2011
Milano 19th of May 2011
Thursday, May 19, 2011
4,000HA of landfill
Milano 19th of May 2011
Thursday, May 19, 2011
4,000HA of landfill
Milano 19th of May 2011
Thursday, May 19, 2011
+5 GW4,000HA of landfill
Milano 19th of May 2011
Thursday, May 19, 2011
TEDxMilano 19th of May 2011
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Wholesale electricity cost in !/MWhr
2020 Nuclear Exit Scenario
Blue Economy Innovations Scenario
Source: Energy Brainpool (Berlin) May 13, 2011
Monday, May 16, 2011
Milano 19th of May 2011
Thursday, May 19, 2011
TEDxMilano 19th of May 2011
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Wholesale electricity cost in !/MWhr
2020 Nuclear Exit Scenario
Blue Economy Innovations Scenario
Source: Energy Brainpool (Berlin) May 13, 2011
Monday, May 16, 2011
Milano 19th of May 2011
Thursday, May 19, 2011
TEDxMilano 19th of May 2011
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Wholesale electricity cost in !/MWhr
2020 Nuclear Exit Scenario
Blue Economy Innovations Scenario
Source: Energy Brainpool (Berlin) May 13, 2011
Monday, May 16, 2011
average € 48 billion/year
Milano 19th of May 2011
Thursday, May 19, 2011
Generate more value for all through multiple cash flows and benefits
(cascading nutrients, matter and energy)
Milano 19th of May 2011Milano 19th of May 2011
Thursday, May 19, 2011
Tage der Utopie 4th of May 2011
Inspired by Nature
Thursday, May 19, 2011
Tage der Utopie 4th of May 2011
Inspired by Nature
Thursday, May 19, 2011
Tage der Utopie 4th of May 2011
Inspired by Nature
3 revenue streamsThursday, May 19, 2011
19th of May 2011Tage der Utopie
Substitute Something with Nothing(changing the competitive game)
Thursday, May 19, 2011
Tage der Utopie 19th of May 2011
Unsustainable production systemsadds to waste, bad health, and climate change
4kg of Ti
Thursday, May 19, 2011
Tage der Utopie 19th of May 2011
Unsustainable production systemsadds to waste, bad health, and climate change
4kg of Ti 300gr of Ti
Thursday, May 19, 2011
Tage der Utopie 19th of May 2011
Unsustainable production systemsadds to waste, bad health, and climate change
4kg of Ti 300gr of Ti330gr of Ti powder
Thursday, May 19, 2011
Tage der Utopie 19th of May 2011
Unsustainable production systemsadds to waste, bad health, and climate change
4kg of Ti 300gr of Ti330gr of Ti powderreduce matter x12
Thursday, May 19, 2011
Tage der Utopie 19th of May 2011
Unsustainable production systemsadds to waste, bad health, and climate change
4kg of Ti 300gr of Ti330gr of Ti powderreduce matter x12
reduce waste x100
Thursday, May 19, 2011
Tage der Utopie 19th of May 2011
Unsustainable production systemsadds to waste, bad health, and climate change
4kg of Ti 300gr of Ti330gr of Ti powderreduce matter x12
reduce waste x100
100% on-site waste reuse
Thursday, May 19, 2011
Tage der Utopie 19th of May 2011
Thursday, May 19, 2011
Tage der Utopie 19th of May 2011
no mold
Thursday, May 19, 2011
Tage der Utopie 19th of May 2011
no moldno machining
Thursday, May 19, 2011
Tage der Utopie 19th of May 2011
no moldno machining
no wasteThursday, May 19, 2011
Rely first and foremost on the laws of physics
Milano 19th of May 2011
(shift away from chemical and biological controls)
Thursday, May 19, 2011
Milano 19th of May 2011
Thursday, May 19, 2011
Milano 19th of May 2011
2,000 m2 in Australia
Thursday, May 19, 2011
since February 2010until March 2012
We present each week a new business model
Open source
www.zeri.org www.blueeconomy.de
Milano 19th of May 2011
Thursday, May 19, 2011
INVESTMENT OF 67M €
ON THE ISLAND OF EL HIERRO
Milano 19th of May 2011
Thursday, May 19, 2011
INVESTMENT OF 67M €
ON THE ISLAND OF EL HIERRO
Milano 19th of May 2011
Thursday, May 19, 2011
© COPYRIGHT 2010 GUNTER PAULI
$100 MILLIONINVESTMENT FUND IN BHUTAN
20-26 JUNE 2011
Milano 19th of May 2011
Thursday, May 19, 2011
Milano 19th of May 2011
Soichiro Honda
Thursday, May 19, 2011
Milano 19th of May 2011
Some dream to escape reality
Soichiro Honda
Thursday, May 19, 2011
Milano 19th of May 2011
Some dream to escape reality
Soichiro Honda
Others dream to change reality forever
Thursday, May 19, 2011
Milano 19th of May 2011
www.zeri.orgwww.blueeconomy.de
Thank You
© Gunter Pauli
Thursday, May 19, 2011
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