AI 1415 Q4 report_GIP top down
Post on 07-Apr-2016
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Company OP
AIESEC International Q4 2014 Report
PROJECT BOTTOMLINE Digitalizing our GIP business model on B2B end. 3-4k RE till Dec 31° 2015
PEOPLE INVOLVED Emre. Responsible. Development, gathering feedbacks from customers, MVP planning, marketing plan, landing page design, etc. Kevin. Accountable. Gordon. Accountable. To see clickable version of pla1orm, go to: h8p://178.62.208.191/#/companies
efforts
AIESEC International Q4 2014 Report
PLANNED & DONE User Interface (front-end) is up. User feedbacks are gathered – the concept is validated. (a.k.a building company OP makes sense) User interface was feedbacked by 15+ individuals (alumni, company people, partner) Landing page wireframes are created Marketing strategy draft is ready Monthly entity chats were hold. PLANNED & NOT DONE Change management plan is not there. Delay in UI feedbacks (Xmas break) Delay in landing page design Setting main metrics (KPIs) to track after MVP launch Entity communication on timeline, budget & other resource planning
MAIN CHANGES Piloting timeline has shifted to post-IPM Milestones to be changed during re-planning More flexible timeline based on feedbacks WHAT TO EXPECT TILL IPM MVP is ready to be played with with minimum bugs EXPA integration in place Landing page is ready
Implementation roadmap
AIESEC International Q4 2014 Report
Stage 3
Stage 2
Stage 1 Stage 1 -‐ MVP tesIng (to be delivered Jan 12th) -‐ 4 enIIes -‐ Intense user communicaIon / tesIng. Main goal is to
gather learnings, not closing deals. -‐ TesIng pla1orm, landing page, markeIng channels,
usability tests -‐ Mar-‐Apr
Stage 2 -‐ 2nd round of development, added features to MVP -‐ First paid customers -‐ 8-‐12 enIIes (covering 70-‐80% of GIP volume) -‐ TesIng pricing models & customer flows -‐ Late April – May – June
Stage 3 -‐ 3rd round of development (opIonal) -‐ Emphasis on IC -‐ Up to 30 enIIes covered -‐ Customer flow & pricing model suggesIons -‐ July -‐ Aug
Main conclusions & learnings
AIESEC International Q4 2014 Report
• Planning should be experiment-based (more flexible). As you may have noticed from this presentation, milestones defined in planning or our planning framework we used are not making lots of sense for this project.
• Project is way bigger than one can manage, more man-hours need to be invested
• The idea is being validated (that means people I talk to say it makes sense, it is the right direction) – however there are some concerns about the timeline and short-term goals
• The methodology we are using for development (Lean Startup) and marketing (Conversion Hacking) are being validated
• EXPA integration is crucial, some behaviours on EPs and EP managers should also be driven (like filling the forms properly, etc)
GIP FOR OTHERS
AIESEC International Q4 2014 Report
PROJECT BOTTOMLINE Exploring the opportunities in different sectors 3-4k RE till Dec 31° 2015
PEOPLE INVOLVED Emre. Responsible.
OUTCOMES
AIESEC International Q4 2014 Report
Q4 MILESTONES CHECK
No milestones scheduled in Q4
MAIN UPDATES - The ideation was based on innovation space held in IC Day 1 - 4 main direction were defined - 2 of them were prioritised with project board: Teaching with Government and EPs kicking off
businesses in other countries
Teaching with Government - Getting a CEEDer was planned to create a “manual”
for entities based on success stories (Colombia etc) - Due to some constraints (budget, timeline) physical
presense of CEEDer is not possible at the moment - The “manual” will be created virtually (delay
happened) – timeline is not defined (Inputs are appreciated)
EPs Kicking-off Businesses in Other Countries - Based on talks with possible stakeholders (1
incubator manager, 1 startup founder, informal chats with Steering Team and some MCVPs) feasibility is a big concern.
- Considering complexity of the idea, it would take much more than a year for this idea to produce results. Go/No-Go decision needs to be made.
EUROPEAN YOUTH EMPLOYMENT PROJECT
AIESEC International Q4 2014 Report
Description - Circular Society (the NGO that Carsten has found) is running a project to diminish youth unemployment in
Europe - Several NGOs and companies are involved - The roadmap is 50-5000-50000 placements, in 2014, 2015 & 2016 - Each institution takes a role related to their expertise, e.g YMCA for accomodation, AIESEC for cultural
integration, and so on Our Involvement - KC & EE joined the launch event in Zurich along with 25+ participants from academia, business world, third
sector - KC & EE left a good impression (domination would be a strong statement) - EE was asked to co-chair one of the 3 groups who will work on further development - More details will come within the month Conclusion - After we are convinced that project would bring some results in 2015, we may shift “GIP for Others” project
towards EYE project. - More resources about project are available upon request.
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