Agile Product Management with effectcup

Agile product management

with

effectcup

It's more important to do the right thing than to do things right.

Peter Drucker

Product Manager in Agile software development should do the following:

1) deliver user stories from the business idea; 2) define goal and scope of the release;

3) set priorities of user stories within the release.

And it should take little effort!

There are methodologies that help Agile Product Manager accomplish these tasks:

• Effect mapping • Story mapping • Business weighting

Effect

mapping

Customer came up with a

brilliant idea.

How should I turn it into

the product?

I’m a Product Owner

Customer came up with a

brilliant idea.

How should I turn it into

the product?

Build an effect map

and get your user

stories in 4 easy

steps I’m a Product Owner

1. Set a business goal

Business goal is a reason why we start the

development of the product

1. Set a business goal

- What would we like to achieve with this

product?

- Why is it important?

- How would we khow if we have

achieved it?

Business goal is a reason why we start the

development of the product

2. Describe personas

Persona is a portrait of a typical customer

2. Describe personas

Persona is a portrait of a typical customer

- ‘Who can help me achieve my

business goal?’

3. Generate key activities

Key activity is an action persona should do

to get us closer to our business goal

3. Generate key activities

Key activity is an action persona should do

to get us closer to our business goal

- ‘What should persona do to help me

achieve my business goal?’

4. Write user stories

User story or feature is how we can help a

persona to perform key activity.

4. Write user stories

User story or feature is how we can help a

persona to perform key activity.

- ‘What feature should the application

have to help the persona accomplish this

key activity?’

Business weighting

OK I have a bunch of

stories.

How should I choose

stories for a release?

I’m a Product Owner

OK I have a bunch of

stories.

How should I choose

stories for a release?

Weight your stories

and choose the

heaviest ones.

I’m a Product Owner

Business weighting

Business weight of a user story is a

relation of its business value to the

amount of work for implementation

Estimate the story and set it a business

value. Effectcup will calculate business

weight automatically

Iteration planning

I have released Sprint 1

What should I take for

sprint 2?

I’m a Product Owner

I have released Sprint 1

What should I take for

sprint 2?

Mark stories as

complete and choose

from the rest

I’m a Product Owner

Thank you!

http://effectcup.com effectcup@gmail.com