Transcript
Adopting Technology:Challenges and Predictions
Adopting Technology: Challenges and Predictions
Presenters• Mike Frohlich, Web Manager, State Historical
Society of North Dakota• Tim Grove, Chief of Education, National Air and
Space Museum• Matt MacArthur, Director of New Media,
National Museum of American History• Chad Wollerton, Web director, Thomas
Jefferson Foundation, Monticello
Topics we plan to cover• Introduce Horizon Report• Factors that affect
technology decisions• Key trends• Significant challenges• Technologies to watch• Suggestions for how to
prioritize for best impact• Resource list
http://www.nmc.org/pdf/2010-Horizon-Report-Museum.pdf
Factors that affect technology decisions:
Key Trends
• “rich” media – images, videos, audio, augmented reality, animations
• Ongoing digitization and cataloguing projects will require a significant share of resources
• Increasing expectations from staff and visitors of access to social networks
• The role of educator is being redefined
Significant Challenges• Lack of a comprehensive technology strategy
at most museums• Funding for technology is too often done
outside of operational budgets• Lack of understanding or priority placed on
online resources• Documentation or evaluation of technology
efforts• Advances in workflow and content production
techniques in business/industry absent in museums
• Too many museum educators lack the training and resources to address technological opportunities
Content Management SystemsCome in a variety of flavors and can be very complex.
At Monticello, we have at least three different kinds: 1. A Digital asset management (DAM) in which we
keep and provide access to our digital images, primarily, but also have plans to store video, audio, pdfs, and other rich media files. Examples: Luna (commercial) and Fedora (open source).
2. A document management system (DMS) which we use to store, track, and electronic text and images of historic documents. Example: DataFormat
3. And a Web Content Management System…
Web Content Management Systems (WCMS)
Allows authoring and collaboration by staff (and online visitors!) most of whom have little knowledge of HTML markup.
Examples: Drupal, Joomla, WordPress, mediaWiki.
Technologies to WatchNEXT 12 months – widespread
adoption• Mobile technology – fast adoption,
blurring the boundary between cellular and Internet
• Social media – new opportunities to engage audiences and “dialog with” them
Examples from Monticello
Testing QR Codes in the garden
Encouraging an online community through our website
North Dakota Heritage Center Expansion Project
FlickrFacebook
National Museum of American History
NMAH Twitter feed via mobile
- NMAH Star-Spangled Banner singing contest
NASM & NMNH Examples
Leafsnap mobile app (NMNH)NASM mobile museum home page
Technologies to Watch
2-3 years in the future – widespread adoption• Augmented reality• Location-based
services
Examples from Monticello
And making them available online and via a mobile app
Developing 3D models of vanished buildings
Augmented reality:
Museum of London Street Museum app: Superimposes historic photos on landscapes around London.
Technologies to Watch4-5 years in the future – widespread adoption• Gesture-based
computing• The semantic web
Gesture-based Computing
Multi-touch Table
Gesture-based devices
Gesture-based Computing
SUN - Interactive Video Mapping Installation: http://vimeo.com/22543837
MS Kinect
2010 Horizon Report: Museum Edition
http://www.nmc.org/publications/2010-horizon-museum-report
Priority List• Do you have a technology plan at your
institution
• What is the intended goal of your technology implementation (sharing collections, bringing traffic in the door, etc.)?
• Who is your audience, and what are their expectations?
• How much staff and time do you have?
• How much expertise does your staff have?
• What is your budget, if any?
ResourcesStudies/Reports• Horizon Report: Museum Edition (2010)
http://www.nmc.org/publications/2010-horizon-museum-report• Pew Internet and American Life Project
http://www.pewinternet.org/• IMLS study: Status of Technology and Digitization in the Nation's Museums and Libraries (2006)
http://www.imls.gov/resources/TechDig05/index.htm• IMLS National Study on the Use of Libraries, Museums and the Internet (2008)
http://interconnectionsreport.org/ Books/Articles• The Digital Museum: A Think Guide (2007)
http://iweb.aam-us.org/Purchase/ProductDetail.aspx?Product_code=I252• Digital Technologies and the Museum Experience: Handheld Guides and Other Media (2008)
http://www.altamirapress.com/Catalog/Flyer2.shtml?SKU=0759111197 • Museum Informatics: People, Information, and Technology in Museums (2008)
http://www.routledge.com/books/details/9780415802185/ • Letting Go? Sharing Historical Authority in a User-Generated World (2011)
http://www.lcoastpress.com/book.php?id=352• Museums and the Web conference papers
http://www.archimuse.com/conferences/mw.html Blogs• Fresh+New - http://www.powerhousemuseum.com/dmsblog/• Musematic - http://musematic.net/• Museum 2.0 - http://museumtwo.blogspot.com/
Professional networks• Museum Computer Network - http://www.mcn.edu/• AAM Media & Technology Committee - http://www.mediaandtechnology.org/• Archives & Museum Informatics - http://archimuse.com/
Best of the Web, Museums and the Web• http://conference.archimuse.com/tags/winners
Poll 1
What is your primary responsibility?• Curatorial/Historian• Collections• Archives• Education/Interpretation• Exhibition Design/Publications• Management/Administration• Development/Communications• Other
Poll 2
Who makes key decisions about technology at your institution?
• I do• My supervisor• A technology committee• Our board• other
Poll 3
My institution has a comprehensive technology strategy that it follows
• Y• N
Poll 4
Funding for technology projects is part of my institution’s operational budget.
YN
Question 1
What factor affect technology decisions?
Question 2
Are there any other trends you would add to the list?
Question 3
What additional challenges would you add to the list?
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