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Documents 1 MARKETING ENT 12. 2 What is Marketing? Marketing Activities directing the flow of goods and...

MARKETING ENT 12 What is Marketing? Marketing Activities directing the flow of goods and services from producer to consumer or user. Marketing consists of those business…

Documents Chapter 7 Segmenting and Targeting Markets

Chapter 7 Segmenting and Targeting Markets What are Markets? Market: people or institutions with sufficient purchasing power, authority, and willingness to buy Types of Markets…