1. WHEN BAD BRANDS HAPPEN TO GOOD STARTUPS. 2. “FUNNY COFFEE MUGS, DELIVERED TO YOUR DOORSTEP.” 3. “ONLINE SURGERY MADE EASY.” 4. “THE ZAPPOS OF VIBRATORS.” 5.…

1. WHEN BAD BRANDS HAPPEN TO GOOD STARTUPS. 2. “FUNNY COFFEE MUGS, DELIVERED TO YOUR DOORSTEP.” 3. “ONLINE SURGERY MADE EASY.” 4. “THE ZAPPOS OF VIBRATORS.” 5.…

1. TM Lee “Chappy” Chapman: [email protected] 917 678 5404 Confidential. Please do not electronically forward or reproduce without consent. © Lee Chapman/Binocular…

1. Demand Generation Making it work in the Technology Industry Marketing to technology buyers in the enterprise and mid-market. 2. 2 MARKETING TO TECHNOLOGY BUYERS IN THE…

Luxury Trends 2015 The Luxury Consumer � The Omnivore – 25% - Typically new to luxury, younger, experimental, usually women with a preference for aspirational brands,…

Luxury Trends 2015 The Luxury Consumer � The Omnivore – 25% - Typically new to luxury, younger, experimental, usually women with a preference for aspirational brands,…