Documents mba project

Attitude and Perception towards Shopping Malls 1. INTRODUCTION 1.1 BACKGROUND: The organized retail industry in India stands at a booming Rs.18,000 crores (2002-2003) which…

Social Media The Social Shopper: How Retailers Can Connect with Shoppers

THE SOCIAL SHOPPER How Retailers Can Connect With Customers Marisa Peacock the Strategic Peacock North American Home Furnishings Association #NAHFA Winter Market, Las Vegas…

Social Media How Retailers Can Connect With Social Shoppers #HighPoint

THE SOCIAL SHOPPER How Retailers Can Connect With Customers Marisa Peacock the Strategic Peacock North American Home Furnishings Association #NAHFA High Point Market, High…

Retail Retailization.Brand survival in the age of retailer power.

1. Brand Survival in the Age of Retailer Power 2. importancesize 3. retailers are huge! 4. EUROPE USA Brazil 0 60 70 80 90 % of purchasing decisions made in store they’re…