Rural Marketing Atul Atre Private circulation Only for my students at Sadhana Institute of management 2012 batch Where is the glamour? GLAMOUR IS HERE Companies go for rural…
Dear Readers…. If you are wondering what is Market Rook, the answer is that it is the dreamchild of NITIE marketing group. It is not just any marketing magazine that speaks…
Introduction Britannia, one of the premier food product company in India. Britannia started as a small biscuit company in 1892 and has grown to a household name. Britannia…
HINDUSTAN MOTORS STRUGGLE FOR SURVIVAL Shyam Kumar Madanan Overview Hindustan Motors is an automobile manufacturer from India. It is part of the Birla group…
TRAINING REPORT ON SALES STRATEGIES OF AQUAGUARD Submitted to MAHARSHI DAYANAND UNIVERSITY, ROHTAK In Partial Fulfilment of Requirement for the award of the degree of MASTER…
1. RURAL COMMUNICATION and MEDIA 2. RURAL COMMUNICATION & MEDIA Rural Communication has recently emerged as a key concern for communicators of bothprofit-oriented corporationsexploring…
PRODUCT PLANNING IN RURAL AREAS presented BY:anjali pandey RITIKA MEHROTR A batch(2011-2013) Ibm (3rd semester) RURAL MARKET “Rural Marketing can be defined as a function…
1. Present By: Sonia Batra PGDM (Satyug Darshan Tech. Campus) 2. HUL’s History • HUL is a subsidiary of Unilever ltd, England • Found in 1885 by lever bro. at the time…
1. Vinay Jha 2. Rural India The MarketSize Rural India The Market Size Source : Census ofIndia 2001 Distribution of National Population12.2% of the worlds consumers…