ExactTarget analiza los elementos diferenciadores de Twitter frente a otras redes sociales, su potencial para las interacciones marca-consumidor, etc. (en inglés)
1. on shopping in evolutionBrace yourselves: men discover mobile shoppingStop faking it: get real with your shoppersIt’s all about me now (not you):shoppers dictate the…
1. What Marketers Misunderstand About Online Reviews? 2. With the growing availability of opinions from experts and users, the importance of a brand name is being diminished…
1. e-dition 2013 A Study on the Internationalisation of Britain’s ecommerce Businesses BRITAIN’S RETAILE-MPIRE 2. • Retail is transforming itself from a local, national…
PowerPoint Presentation E-Environment 1 Learning Outcomes Identify the different elements of an organization macro-environment that impact on an organizationâs e-business…