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Marketing Keynote: “Embracing Change in a Data-Driven World”

EMBRACING CHANGE IN A DATA DRIVEN WORLD MARKETING REINVENTION 2010 CHALLENGES STRATEGY SUBSIDIZING VOLUME SCALE VS STRATEGIC TARGETS TV-CENTRIC 3 3 CULTURE ARROGANT CENTER…

Business The State of Native Advertising Disclosure: The Consumer View

1. NATIVE ADVERTISING DISCLOSURE THE CONSUMER PERSPECTIVE May 2015 2. 2 Native advertising is one of the fastest growing trends in digital media. Spending on this particular…