1. Image is Everything: Visual Communication and the Social Media Workflow Ben Rubenstein @Ben_Rubenstein #LavaCon @LavaCon 2. About me Senior Manager, Social Media &…

1. HOW TO NURTURE AND GROW YOUR COMMUNITY SHANE DALLAS AND NATALIE DISCALA 2. 1 CONTENT Quality content is the foundation of any website or blog. If you want readers to keep…

1. Introduction… Writing Web Copy for Maximum Readability a.k.a. Don’t Put Your Readers to Sleep When you write for the web you are writing for people who are traveling…

Content writing. It is not just a catch all term, for anything written online; it is the written representation of you and your business and all it represents. Basically,…

Content writing. It is not just a catch all term, for anything written online; it is the written representation of you and your business and all it represents. Basically,…

1. The value of credible content and how to leverage it 2. Presenters Cynthia Porter President, Porter Research @porterresearch Go-to-market research Elisa Logan VP of Marketing,…

Slide 1 Persuasive Strategies Ideas taken from READ, WRITE, THINK.org Slide 2 Logos: Logical thinking Make the reader THINK Example: A Snickers bar has 280 calories and 30…

Slide 1 Sept 29, 2008NORSLIS, Uppsala1 Public Libraries and the Nordic Welfare States Opening Discussion Theme: If you do not know what to do, go back to basic principles.…

Fables of Fact: A closer look at literary journalism by Tammy Ballew Familiar Works In Cold Blood â Truman Capote Friday Night Lights â H.G. Bissinger Recently made into…

Sensationspeak in America!!! Sensationspeak in America!!! Katie Newport and Stephanie Carlson What is sensationspeak!?!? Sensationspeak is the art of making every event,…