Documents 1 Prentice Hall, 2002 Chapter 3 Retailing in Electronic Commerce (E-Tailing)

Slide 11 Prentice Hall, 2002 Chapter 3 Retailing in Electronic Commerce (E-Tailing) Slide 2 2 Prentice Hall, 2002 Learning Objectives Define and describe the primary business…

Documents 1 Prentice Hall, 2002 Chapter 3 (Class4 22.01.02) Retailing in Electronic Commerce (E-Tailing)...

Slide 1 1 Prentice Hall, 2002 Chapter 3 (Class4 22.01.02) Retailing in Electronic Commerce (E-Tailing) modifications by J.Molka-Danielsen Slide 2 2 Prentice Hall, 2002 Learning…

Documents Chapter 3 Retailing in Electronic Commerce (E-Tailing)

Slide 1 Chapter 3 Retailing in Electronic Commerce (E-Tailing) Slide 2 CK Farn 2 Opening Case: Amazon.com  B2C business model where customers look for a:  Low price…