Welcome to Chapter No: 04 of MKT 425: Consumer Behavior Chapter Name: Reference Groups Modular: Mr. Afjal Hossain Lecturer Department of Marketing, PSTU Leon G. Schiffman…
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This ppt has all the chapters from Krishna K Havaldar. But we have only Chapters 1,2,3,4,7 Hope this helps ;) CHAPTER 1 IM/1-1/5 THE NATURE OF INDUSTRIAL MARKETING Learning…
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1. 2. Capture Interest with your Headline Add an attention grabbing headline to explain what you can do for them! What problem can you fix?, What pain can you help them…