Social Media Case Study: Using Consumer Engagement to Improve Corporate Reputation

1. B r e n n a R o b i n s o n │ D i r e c t o r , G l o b a l R e p u t a t i o n , D i g i t a l , C o n t e n t & M e d i a S t r a t e g y │ P f i z e r 2.