Slide 1 Marketing Functions Utility Marketing Concept Slide 2 What Is Marketing? Slide 3 Products – goods and services that have monetary value Slide 4 Goods – things…
Chapter 1 Section 2 The Importance of Marketing The benefits of marketing The meaning of economic utility The five economic utilities and how to distinguish the four that…
The benefits of marketing. The meaning of economic utility. The five economic utilities and how to distinguish the four that are related to marketing. Chapter 1 Section 2…