Marketing Top 10 Principles of Event Strategy

1. TOP 10 PRINCIPLES OF EVENT STRATEGY Kerrie Sheldon EVP of Event Strategy, Design & Production Opus Agency 2. REVISIT YOUR GOALS. Don’t do an event just because you…

Marketing Top 10 Principals of Event Strategy

1. TOP 10 PRINCIPLES OF EVENT STRATEGY Kerrie Sheldon EVP of Event Strategy, Design & Production Opus Agency 2. REVISIT YOUR GOALS. Don’t do an event just because you…