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Slide 1 Nana Akua Sarkodie-Mensah, Catherine Melendez Slide 2 In 1999, people around the world believed that on January 1, 2000 our lives would be changed forever. They…
Emotional Appeals in Advertising Emotional Appeals in Advertising Emotional Appeal is a tactic used by marketers to evoke certain feelings in a target market. It can be portrayed…