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Mobile The Inevitability of a Mobile Only Customer Experience

EXECUTIVE SUMMARY Customers are becoming increasingly mobile, and, as a result, the customer journey is in need of an overhaul. In May 2014, mobile platforms accounted for…

Technology Mobile Only Customer Experience

EXECUTIVE SUMMARY Customers are becoming increasingly mobile, and, as a result, the customer journey is in need of an overhaul. In May 2014, mobile platforms accounted for…

Marketing Mobile only-customer-experience-altimeter-group

EXECUTIVE SUMMARY Customers are becoming increasingly mobile, and, as a result, the customer journey is in need of an overhaul. In May 2014, mobile platforms accounted for…

Mobile The Inevitability of a Mobile-Only Customer Experience

1. EXECUTIVE SUMMARY Customers are becoming increasingly mobile, and, as a result, the customer journey is in need of an overhaul. In May 2014, mobile platforms accounted…

Technology A world gone mobile may 2012

1. A World Gone Mobile… 2. MOBILE INSIGHTS1. Consumers now spend 23% of their time with media on mobile devices which is more than double the time they spend with radio…