Slide 1Marketing Ethics and Social Responsibility CHAPTER SIXTEEN Slide 2 Learning Objectives 1.Overall: To Understand the Meaning of Marketing Ethics and Social Responsibility.…
Slide 1 1 Slide 2 Objectives 1.To define marketing concepts and explore how the marketing concepts relate to job-seeking and career planning processes. 2.To explain the importance…
Slide 1 The Meaning of Marketing Slide 2 Marketers are bridge-builders On one side there is the company or organization Slide 3 Marketers are bridge-builders On the other…
INTRODUCTION Chapter-12 Building Customer Relationships Through Effective Marketing Dr. Gehan Shanmuganathan, (DBA) 1 Apple rings up $ 43 billion in annual revenue, selling…
The Meaning of Marketing in Travel and Tourism Objectives: Defining travel and tourism and the component sectors of it. In addition, introducing and discussing the meaning…
Marketing Ethics and Social Responsibility CHAPTER SIXTEEN Learning Objectives Overall: To Understand the Meaning of Marketing Ethics and Social Responsibility. To Learn…
INTRODUCTION Chapter-12 Building Customer Relationships Through Effective Marketing Dr. Gehan Shanmuganathan, (DBA) 1 Apple rings up $ 43 billion in annual revenue, selling…