Documents Lecture 3 Notes - Marketing Research

MKTG 2100 Principles of Marketing Lecture 3 Information Management & Marketing Research Lecturer: Dr Doreen Kum MKTG 2100: page 1 The Main Role The main role of market…

Documents Lecture 3 Notes - Marketing Research

MKTG 2100 Principles of Marketing Lecture 3 Information Management & Marketing Research Lecturer: Dr Doreen Kum MKTG 2100: page 1 The Main Role The main role of market…