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1. Chapter 1 Basic concepts 2. Introducing the course “The whole of the science is nothing more than the refinement of everyday thinking”. Albert Einstein 3. Learning…

Slide 1 1 A mathematician, an accountant and an economist apply for the same job. The interviewer calls in the mathematician and asks "What do two plus two equal?"…

Slide 1 Demand Curves Slide 2 Do you own an iPod? 1)Yes 2)No Slide 3 Clicker Test Press the Letter A on your clicker. Slide 4 What is the most you would be willing to pay…

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Slide 1 A rational decision maker makes choices so as best to achieve a clear goal. Rational behavior most often requires marginal analysis in which the marginal benefit…