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Lamb, Hair, McDaniel Chapter 9 Marketing Research 2012-2013 Explain the concept and purpose of a marketing decision support system Define marketing research and explain its…
Lamb, Hair, McDaniel CHAPTER 9 Decision Support Systems and Marketing Research 2010-2011 LO 1 Explain the concept and purpose of a marketing decision support system LO 2…
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* Lamb, Hair, McDaniel CHAPTER 9 Decision Support Systems and Marketing Research 2010-2011 * There will be no questions on Marketing Decision Support Systems Marketing Decision…