top tweets from the BRITE conference (www.briteconference.com) curated by denise lee yohn 1 BRITE Conference 2011 presented by Columbia Business School Center on Global Brand…
T H E N E X T M E D I A . C O The Challenges With Content Marketing LEARN FROM THE EXPERTS Excerpt from Your Brand: The Next Media Company Available for pre-order on T H…
T H E N E X T M E D I A . C O 9 The Role of Converged Media in Your Content Strategy CHAPTER NINE By Michael Brito T H E N E X T M E D I A . C O THE BOOK IN A NUTSHELL ……
T H E N E X T M E D I A . C O 11 Structuring Your Teams to Become a Content Driven Organization CHAPTER ELEVEN By Michael Brito T H E N E X T M E D I A . C O THE BOOK IN…
T H E N E X T M E D I A . C O 10 How Content Governance Will Facilitate Media Company Transformation CHAPTER TEN By Michael Brito T H E N E X T M E D I A . C O THE BOOK IN…
T H E N E X T M E D I A . C O 8 Building Your Content Channel Strategy CHAPTER EIGHT By Michael Brito T H E N E X T M E D I A . C O THE BOOK IN A NUTSHELL … Team Structure…
T H E N E X T M E D I A . C O 7 Defining Your Story And Content Narrative CHAPTER SEVEN By Michael Brito T H E N E X T M E D I A . C O THE BOOK IN A NUTSHELL … Team Structure…
T H E N E X T M E D I A . C O 3 Establishing A Social Business Center Of Excellence CHAPTER THREE By Michael Brito T H E N E X T M E D I A . C O THE BOOK IN A NUTSHELL ……
T H E N E X T M E D I A . C O 4 Using Employees, Customers & Partners To Feed The Content Engine CHAPTER FOUR By Michael Brito T H E N E X T M E D I A . C O THE BOOK…