Global Marketing Global Marketing Strategies Strategies for Entrepreneurs for Entrepreneurs Chapter 12: Global Marketing Strategies Copyright 2003 Prentice Hall Publishing…
1. Global Aspects of Entrepreneurship Chapter 15 Chapter 15: Global 2. Why “Go Global”? Offset sales declines in the domestic market Increase sales and profits Extend…
Slide 1 Copyright 2008 Prentice Hall Publishing Company 1 Chapter 15: Global Global Aspects of Entrepreneurship Slide 2 Copyright 2008 Prentice Hall Publishing Company 2…