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1. Brand awareness buildingthrough engagementLipton Ice Tea Raspberry product launch 2. Agenda•Assumption,•Challenge,•Execution,•Results. 3. Agency task• Digital…

Documents Eyeblaster Research Note Search and Display Reach Beyond the Keyword

1. Eyeblaster Research Note Search & Display: Reach Beyond the Keyword February 201072% of the conversions of cross channelsearch and display campaigns are adirect result…

Technology gemiusAdMonitor 2011 H2 short version

1. gemiusAdMonitor reportH2 2011Warsaw, May 2012Bulgaria, CzechRepublic, Hungary,Poland, Romania,Slovakia -the most popular and effectivedisplay ads 2. ContentsAbout the…

Technology gemiusAdMonitor / Most popular and effective display ads

1. 01101010 00101 110101gemiusAdMonitor0101001001 Czech Republic, Hungary, Poland, Slovakia, Romania0101 00101101010101 001 0101 001010101Most popular and effective display…

Technology 2012 05 gemius_admonitor_report_for_h2_2011

1. Bulgaria, CzechRepublic, Hungary,Poland, Romania,Slovakia -the most popular and effectivedisplay adsgemiusAdMonitor reportH2 2011Warsaw, May 2012 2. ContentsAbout the…

Documents 2010.06 The Proof for Branding Online

1. The Proof for Branding Online Gian Fulgoni, Executive Chairman, comScore, Inc. 2. Does the Click Tell Us Anything About the BrandingImpact of Online Advertising?30% of…

Documents Google white-paper-the-arrival-of-real-time-bidding-july-2011.pdf

1.160 x 600250 x 250200 x 200 200 x 200 240 x 400 200 x 200The Arrival of Real-Time Bidding and What it Means for Media Buyers2. OVERVIEWThis white paper describes Google’s…

Marketing Selling internationally with digital marketing 1.9

1. Digital Marketing Model – What you Should be Doing International CustomersDrive TrafficConversionSales 2. 11 C’s– Opportunities &…

Marketing How to Run Successful Adwords Campaigns for Multi-Location Businesses

!  COO @ Powered by Search !  8 Years in PPC !  Managed 100’s of Accounts !  Expertise is in Local "  Why you need to care about mobile ads "  Why…