Documents IBM

1. Steven Adler IBM Information Governance Solutions IBM Information Governance 2. Agenda 1.A Data Driven Organization 2.Start with what you know 3.The Business Case 4.Six…

Business What it really takes to become a data driven marketing organization

1. Where Does Social Fit in Your Media Mix?!Do you have a Foursquare strategy?!•  Can you sell on Facebook or Twitter? Should you makeuse of all the platforms – established…

Technology Cloud Austin Meetup - Hadoop like a champion

Positioning, Campaigns & 2.0 Launch Data Access with Hadoop [email protected] @ameetp512 Ameet Paranjape Page â¹#⺠© Hortonworks Inc. 2011 â 2014. All Rights…

Marketing Data-driven Marketing Done Right: Strategies to Focus on Prospects of Value, not Volume

PowerPoint Presentation Direct mail or print advertising close rate The average click-through rate for paid search (worldwide)   Clicks and the results from 6 to 10 on…