Dia 0 The moderating role of consumers’ need for uniqueness on context-dependent choice: ‘The high-quality-focus’ Supervisors: Dr. ir. M.C. Willemsen (1st supervisor)…
Dual-Self Models of Choice in Economics Dual-self models of consumer decisions in behavioral economics Dr. Russell James III Texas Tech University Examples of dual-self models…
@ipullrank PERSONAS FOR SEO IN 2012 How to build them and how to use them. MICHAEL KING Director of inbound marketing @ipullrank DOWNLOAD THIS DECK: http://slidesha.re/pubcon-personas…
THE FIELD GUIDE TO SOCIAL CONTENT MARKETING FOR BRANDS Contents OVERVIEW Connecting With Consumers Through Social Content LET’S BEGIN! The Age Of Constant Connection SETTING…
If this is the first time you are reading an issue of The SoDA Report, welcome. If you are a returning reader, you know you are in store for some of the smartest thinking…
O LYMPIA B USINESS S CHOOL School of Business and Marketing ADVANCED DIPLOMA IN MARKETING F ILO -T EXT Consumer Behavior October, 1998 R AFFLES E DUCATION G ROUP Kuala Lumpur…
Annu. Rev. Psychol. 2006. 57:453–85 doi: 10.1146/annurev.psych.57.102904.190136 Copyright c 2006 by Annual Reviews. All rights reserved CONSUMER PSYCHOLOGY: Categorization,…
MAKING THE SOCIAL MEDIA & MOBILE SOCIAL NETWORKING STRATEGY INTEGRAL TO YOUR MARKETING PLAN Nuttaputch Wognreathong Project Manager Strategic Innovation Business RS Plc.…