Module 4 Media Planning Media Strategy Creativity Refers to the generation and presentation of novel ideas, differently, innovatively, across target audience. It refers to…

PRINT ADVERTISING PRINT MEDIA Media that deliver messages one topic at a time and one thought at a time. Newspapers, Magazines, Outdoor Advertising, Directories NEWSPAPERS…

Slide 1 Headline & Caption Writing: When and when not to break the rules! Elizabeth Pearson, Andrew Scott Slide 2 Types of Headlines Slide 3 Direct Headlines Pure silk…

Slide 1 How to Make Your Marketing POP! Tips for improving emails, brochures, web content and more. Presented by Gina Kellogg, CEO, Hott Cornflakes Communications Sell it,…

1 2 Disclaimer This e-book has been written to provide information about Internet marketing. Every effort has been made to make this ebook as complete and accurate as possible.…