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Business John R. Hauser, Consideration-Set Heuristics MIT 2013

    Consideration-Set Heuristics John R. Hauser, Massachusetts Institute of Technology April 2013 The author is grateful for the constructive comments and suggestions made…

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Chapter 8 Conjoint Analysis Copyright © 2010 Pearson Education, Inc., publishing as Prentice-Hall. 8-1 Chapter 8 Conjoint Analysis LEARNING OBJECTIVES Upon completing this…