Marketing BEST PRACTICE: Engagement marketing: Our new BFF?

Engagement marketing: our new BFF? B2B Marketing Summit 18 June 2014 www.pwc.co.uk PwC 2 Whatâs all the fuss? Content PwC The B2B customer journey has changed 3 Purchase…

Marketing BEST PRACTICE: Digital disruption, fragmenting marcomms and empowered consumers. For B2B marketers,...

© Fox Parrack Singapour. All rights reserved. Digital disruption, fragmenting marcoms, empowered consumers. David Fox, CEO , Fox Parrack Singapour 1 18th June 2014 B2B…