Education Class 14

E-loyalty and Reward programmes E-loyalty and Reward programmes What is Customer Loyalty? Attracting the right customer Encouraging customers to buy, buy often, buy in higher…

Marketing Saxonville sausage company

1.  Saxonville was a 70-year-old, privately held family business headquartered in Saxonville, Ohio.  The company produced a variety of pork sausage products:  Growth…