Zoosk Design Challenge

Team 9Colson Rice

Monét RouseShivani S.

Urvashi Gupta

Design Proposal

Design Core

Help couples find other couples to

hang out with based on their

shared interests

“Don’t really have problems, but we need mentorship with another couple”

“Our Church told us to know a couple 2-5 years ahead of us and one far ahead for advice and role models

“We have one couple but we are finding it difficult to find another”

We want to get people to have a more fulfilling love life - We are the wingman, that does all the work for you.

The project is about finding ways to expand what we do. Helping people with their love life beyond the Zoosk interaction.

-Tracie Bledsoe, Interviewee

-Excerpts taken from interview with Zoosk

Our Approach

Leverage the existing Zoosk experience to develop a new platform to find ‘couple dates’

2+2

Our Focus

Individuals They meet They date They become a familyThey marry

2+2

Our Design

2+2

Meet Anthony & Tracie !

Anthony and Tracie have been married for 6 years.

They recently moved to Texas from California and have been searching for new friends to hang out with.

Anthony & Tracie

Anthony & Tracie

2+2

They see Zoosk 2+2 advertisement on the television. Tracie decides to try it out and creates a profile on Zoosk 2+2

Meet Tina & Mark!

Tina & Mark from Texas, are a young couple in love. They met on Zoosk two years ago.

Tina & Mark

Although they have had a wonderful relationship up until this point, Tina & Mark have run into some hard times.

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2

2+2

Mark receives an email from Zoosk about a their new service for couples

Check out

A new service for couples!

Tina & Mark

Mark signs himself and Tina up on Zoosk 2+2

He selects their interests

1 Selected interests

1

Mark and Tina’s profile on Zoosk 2+2

1

2

3

4

4 Excerpts from friends they have hung out with before

3 Their story

2 Their interests

1 Information about the couple

Mark and Tina’s profile on Zoosk 2+2

Couples can filter their preferences on the Edit Search page

Mark and Tina’s profile on Zoosk 2+2

1

2

Mutual interests shared between the couple2

1 Requests sent to Mark and Tina

Recommendations by Zoosk 2+2 based on high mutual interests

Mark and Tina’s profile on Zoosk 2+2

Mark and Tina

2

Mark finds Tracie and Anthony on Zoosk 2+2. Even though the mutual interests are low, he decides to add them as they could serve as mentors to he and Tina.

2+22+2

Mark checks out Anthony & Tracy’s profile on Zoosk 2+2

1

1 Tracie & Anthony’s interests

2 He clicks on ‘Hangout’ to invite them

2

He decides to invite them out for a game of poker

2Suggested actives based on mutual interests (Generic activities may be suggested if thereis not a clear mutual interest)

1 Mutual interests

1

2

The couples meet up, and have a blast!

Mark & Tina had fun, and received mentorship on their relationship from an older couple

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Tracie & Anthony were happy to meet new friends. They feel a little more at home now in Texas.

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Future Strategies

• Calendar for maintaining your connections• If you have several connections (couples to hang out with, Zoosk2+2 could

have a calendar management system

• Good days to do stuff• Information about good days for couples to hang out with

• More group deals• Have group deals on Zoosk 2+2 so couples can invite other couples for

specific events with discounts.

• Suggest couples to other couples• Suggestions for couples to hang out with in addition to testimonials

• Help couples connect with others complementing the stages of their relationships• Our project focused on serious daters and married couples• In the future, provide a platform for families to connect with other families

Future Strategies

Individuals They meet They date They become a familyThey marry

Or other 2+2

Rationale

Zoosk 2+2 is an app for couples. It’s meant for those who are seeking mentorship, or connections with other couples. At it’s initial release, former users of Zoosk will be notified through email of it’s availability, as it may be used to recapture customers who have had a positive experience with Zoosk. We suggest also marketing 2+2 to existing couples, as it can connect them with people of similar interests.

It is useful in situations such as: couples wanting to connect with other couples, couples who have moved to new locations and are seeking new friends, and for couples who are seeking mentorship from others with more experience.

Citations

Michael and Pei = https://38.media.tumblr.com/d27cdd52556f47b39fffb0df01964897/tumblr_nezzeaLSzi1s4c9blo1_500.jpgDevon & Anna = https://31.media.tumblr.com/8742eed1b93d59d2d25b043b0c4053f4/tumblr_nf01k00OXx1sq4qwno1_500.jpgAnusha & Sophie https://scontent-a-iad.xx.fbcdn.net/hphotos-xaf1/v/t1.0-9/1920511_10152283819906416_1711002647_n.jpg?oh=b2fc727f1c7d4714564cdb9644477bee&oe=55199B2FYoga icon http://icons.iconarchive.com/icons/icons8/ios7/256/Sports-Yoga-icon.pngcrafts iconhttp://static.wixstatic.com/media/9bb577_39854b4ffa49462db7ecb4536cee708f.pngcouples iconhttp://img.freepik.com/free-photo/salutation-of-a-couple-of-persons_318-29237.png?size=318&ext=pngrecommendations iconhttp://icons.iconarchive.com/icons/icons8/ios7/256/Hands-Thumb-Up-icon.pngcalendar iconhttp://simpleicon.com/wp-content/uploads/Calendar-2.pngcards iconhttp://icons.iconarchive.com/icons/icons-land/metro-raster-sport/128/Casino-Playing-Cards-icon.pngbiking iconhttp://www.wpclipart.com/recreation/cycling/bicycles/plain_bicycle_icon_large_T.pngBowling iconhttp://cdn.flaticon.com/png/256/35159.png

Heart - https://lh6.googleusercontent.com/-hmLOhp4ycEQ/AAAAAAAAAAI/AAAAAAAAFgE/z5UrbqZAoo4/photo.jpg

zoosk icon http://www.zooskstop.org/wp-content/uploads/2012/11/zoosk.png

airplane http://img1.wikia.nocookie.net/__cb20140720215455/justinsong24/images/0/02/Airplane-clipart-2.png

iphonehttps://d3ui957tjb5bqd.cloudfront.net/images/screenshots/products/2/27/27793/minimal_white_iphone5_template-o.png?1374116266

pin http://www.whitakergroup.net/wp-content/uploads/2012/08/whitakergroup-google-location-icon.png

cardshttp://www.cartamundi.com/en/system/files/images/temp/PlayingCards_People.jpg

jengahttp://c0de-x.com/wp-content/uploads/2012/11/4582259741_26a6a703c8_b-600x342.jpg

bikehttp://www.cyclingpix.net/wp-content/uploads/2013/11/Mountain-Biking-Trips.jpg

bowlhttp://airwayfuncenter.com/wp-content/uploads/2012/02/Bowling-Adults.jpg