Zoomifier Publisher Reach your readers on their mobile devices 1
Zoomifier Publisher, minimal investment, maximum exposure
Aug 23, 2014
Zoomifier Publisher delivers your branded native iOS and Android apps as well as browser access. It leverages your existing content while enabling the addition of richer media such as video and HTML5 as your needs evolve. in thirty days, Zoomifier provides you with branded apps, uploaded to the App Store and the Play Store. Contact us to see how easy it is to go mobile and increase your reach and have the ability to initiate new revenue streams.
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1. The consumption of media is changing rapidly
Mobile media consumption is growing at over 75% CAGR!
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2a. US Total Media Ad Spending is changing
US Total Media Ad Spending, by Media, 2011-2017Billions 2011 2012 2013 2014 2015 2016 2017TV $60.7 $64.5 $66.4 $68.5 $70.0 $73.1 $75.3 Digital $32.0 $36.8 $42.3 $47.6 $52.5 $57.3 $61.4 -Mobile $1.6 $4.4 $8.5 $13.1 $18.6 $24.7 $31.1 Print $35.8 $34.1 $32.9 $33.2 $31.6 $31.3 $31.2 -Newspapers* $20.7 $18.9 $17.8 $17.1 $16.6 $16.2 $16.1 -Magazines* $15.2 $15.2 $15.1 $15.1 $15.1 $15.1 $15.2 Radio** $15.2 $15.4 $15.6 $15.9 $16.0 $16.0 $16.1 Outdoor $6.4 $6.7 $7.0 $7.2 $7.4 $7.6 $7.8 Directories* $8.2 $7.5 $6.9 $6.4 $5.9 $5.5 $5.3 Total $158.3 $165.0 $171.0 $177.8 $183.4 $190.9 $197.0 Note: eMarketer benchmarks its US newspapers ad spending projections against the NAA, for which the last full year measured was 2012, and its US outdoor ad spending projections against the OAAA, for which the last full year measured was 2011; numbers may not add up to total due to rounding; *print only; ** excludes off-air radio & digital
Source: eMarketer, Aug 2013
Mobile is the fastest growing category, over 80% CAGR!
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2b. Mobile Ad Spend overtakes Newspaper Ad Spend
In 2015, mobile ad spending will exceed newspaper ad spending.In 2017, >50% ($31B) of digital ad spending will be on mobile.
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2012 2013 2014 2015 2016 20170
10
20
30
40
50
60
% of digital Ad spend Total mobile Ad spend, $B% of total media Ad spend US Newspaper Ad Spend, $B
Source, eMarketer, Aug 2013
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3. Freepress businesses are going mobile
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What is Zoomifier Publisher?
Your branded native mobile app
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Deliver your native branded apps on Apple & Android devices
Your app, your brand! On the App Store and Google Play!
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Zoomifier gets your content everywhere
Native Apps as well as viewers for all platforms:Tablets, smartphones and desktops, (iOS, Android, HTML5)
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Zoomifier makes it easy to manage your content
Intuitive and easy to use administrative console
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Zoomifier makes it easy to see how your content is consumed
Dashboard and Report functions provide deep insights on your readers behavior and preferences with just a few clicks
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Zoomifier requires minimal investments
An extremely competitive annual fee covers the cost for Native Apps (iOS & Android), a viewer for all other platforms, onboarding assistance, ongoing maint-enance and support, updated versions to ensure compatibility and of course, excellent customer support. Please contact us for more details
click here to contact Zoomifier
www.zoomifier.com/publishing
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Zoomifier makes it easy to get your branded apps!
1. Sign SaaS agreement– Specify number of apps and publications
2. Content and Contact Collection– Supply app icon, splash screen art, app description for
app stores, back issues and contact information
3. Zoomifier creates apps and you are MOBILE!– Both apps complete & uploaded to stores in <30 days
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