INTERNSHIP REPORT ON MCB BANK LIMITED MCB Bank Ltd. Mall Road Branch, Lahore. An internship report submitted in partial satisfaction Of the requirement for the degree of MASTERS OF BUSINESS ADMINISTRATION In Marketing By M.Zeeshan Ishfaq July 2010 Institute of Management Sciences Lahore 1
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INTERNSHIP REPORT ON MCB BANK LIMITED
MCB Bank Ltd.
Mall Road Branch, Lahore.
An internship report submitted in partial satisfaction
Of the requirement for the degree of
MASTERS OF BUSINESS ADMINISTRATION
In
Marketing
By
M.Zeeshan Ishfaq
July 2010
Submitted to: Placement Coordinator
Nasir Mahmood
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INTERNSHIP REPORT ON MCB BANK LIMITED
Dedication & Acknowledgements
I dedicate this internship report to my parents. Because of their prayers and
encouragement I have been able to complete this report.
Praise is to Allah, the most Gracious and Merciful, who blessed me with the knowledge
and wisdom and enabled me to overcome this task. Heartiest gratitude to my parents
without their continuous encouragement and love I could not have accomplished this
task.
I am very grateful to my advisor Miss Hina and Mr. Incharge placement centre for their
continuous help, support and time during the entire course of my internship. I am also
very grateful to all the staff members at MCB Mall road Branch, Lahore especially Mr.
Junaid Butt , Mr. Abdul Sami and Mr. Imran for their guidance and encouragement
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INTERNSHIP REPORT ON MCB BANK LIMITED
Table of Contents Page #
Definition of Bank 4
Pakistan Banking Sector 5-9
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DEFINITION OF BANK
The term 'bank' is being used for a long time, yet it has no precise definition. The basic
reason is that the commercial banks perform not just one but many types of functions.
The term bank has been defined differently by different authors. Some are as follows:
According to Crowther,
"Bank is a dealer in debts—his own and of other people."
According to G.W. Gilbert,
"A banker is a dealer in capital or more properly a dealer in money. He is an intermediate
party between the borrower and the lender. He borrows from one party and lends to
another."
According To Bamkinh Companies Ordinance
U/s3 (B) of Banking Companies Ordinance 1962 "Banker means person transacting the
business of accepting for the purpose of lending or investment, of deposits of money
from the public, repayable on demand or otherwise and withdraw able by cheque, draft,
order or otherwise and includes any Post Office Savings Bank."
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PAKISTAN BANKING SECTOR
Nationalized Commercial Banks
Privatized Banks
Specialized banks
Private banks
Foreign banks
Other financial Institutions
NATIONALIZED SCHEDULE BANKS
First Women Bank Ltd.
National Bank of Pakistan
Habib Bank Ltd.
DE-NATIONALIZED SCHEDULE BANKS
Allied Bank of Pakistan Limited
MCB Bank Limited
United Bank Ltd.
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SPECIALIZED BANKS
Zarai Taraqiti Bank of Pakistan (ADBP)
Industrial Development Bank of Pakistan(IDBP)
Punjab Provincial Cooperative Bank
Federal bank for Cooperatives
PRIVATE SCHEDULE BANKS
Askari Commercial Bank Ltd.
Bank Alfalah Ltd.
Bank Al-Habib Ltd.
Bolan Bank Ltd.
Faysal Bank Ltd.
Habib Credit & Exchange Bank
Indus Bank Ltd.
Metropolitan Bank Ltd.
Platinum Bank Ltd.
Prime Commercial Bank Ltd.
Prudential Bank Ltd.
Soneri Bank Ltd.
The Bank of Khyber
The Bank of Punjab
Union Bank Ltd.
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FOREIGN BANKS
ABN AMRO Bank N.V.
Albaraka Islamic Bank BSC (EC)
American Express Bank Ltd.
ANZ Grindlays Bank Ltd.
Bank of America (NT & SA)
Bank of Tokyo Mitsubishi Ltd.
Bank of Ceylon
Banque Indosuez
Citibank N.A.
Credit Agricole A.G.
Deutche Bank A.G.
Doha Bank Ltd.
Emirates bank International Ltd. P.J.S.C.
Habib Bank A.G. Zurich
Hong Kong and Shangai Banking Crop. Ltd.
International Finance Investment and Commerce Bank Ltd.
Mashreq Bank PSC
Oman International Bank SOAG
Rupali Bank Ltd.
Societe Generale, the French Int. Bank Ltd.
Standard Chartered Bank
Trust Bank Ltd.
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DEVELOPMENT FINANCIAL INSTITUTIONS (DFIS)
Investment Corp of Pakistan
National Development Finance Corp.
Pakistan Industrial Credit and Investment Corp.
Pak Kuwait Investment Company
Pak Libya Holding Company
Regional Development Finance Corp.
Saudi Pak Industrial & Agricultural Investment Corporation
Small Business Finance Corporation
House Building Finance Corporation
National Investment Trust
INVESTMENT BANKS
Crescent Investment Bank
First International Investment Bank
Atlas BOT Investment Bank
Security Investment Bank
Fidelity Investment Bank
Prudential Investment bank
Islamic Investment Bank
Asset Investment Bank
Al-Towfeek Investment Bank
Al-Faysal Investment Bank
City Corporation Investment Bank (Pak) Ltd.
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HISTORY OF THE MCB BANK LIMITED
MCB is one of the leading banks of Pakistan with a deposit base of Rs. 368 Billion and
total assets over Rs.500 Billion. Incorporated in 1947, MCB soon earned the reputation of
a solid and conservative financial institution managed by expatriate executives. In 1974,
MCB was nationalized along with all other private sector banks.
The Bank has a customer base of approximately 4 million, a nationwide distribution
network of over 1,000 branches and over 450 ATMs in the market.
During the last fifteen years, the Bank has concentrated on growth through improving
service quality, investment in technology and people, utilizing its extensive branch
network, developing a large and stable deposit base.
Vision Statement
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“CHALLENGING AND CHANGING THE WAY YOU BANK”
Mission Statement
To become the preferred provider of quality financial services in our country with the
profitability and responsibility and to be best place to work
Our Core Values
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CUSTOMER FOCUS
We treat each of our customer equality & as the most important person while we interact
with him/her. We must ensure that we do everything to meet and exceed the customers
expectations with perfect to times, accuracy & quality services.
EMPLOYEE RESPECT & DIGNITY
We treat each of our employees with fairness, which includes giving constructive
feedback for their development. We celebrate diversity and seek suggestions from all
employees for improvement. We ensure that responsibility & fairness in all our decision-
making.
TEAM BASED APPROACH
QUEST FOR QUALITY
We ensure that each moment of our time is spent on value adding activity. We always
seek ways for exceeding expectations of customers & colleagues. We also ensure that we
do things right, first time every time.
Management Committee
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We work towards achievement of our vision & mission as a combines group. We
encourage inter & intra-departmental communications. We treat our colleagues
as our internal customers & ensure that the requirements of internal customer
focus are always met.
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Board of Directors
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Mian Mohammad Mansha Chairman
S.M. Muneer Vice Chairman
Mohammad Aftab Manzoor President & Chief Executive
Tariq Rafi Director
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Sheikh Mukhtar Ahmed Director
Mohammad Arshad Director
Shahzad Saleem Director
Mian Umer Mansha Director
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ORGANIZATIONAL HIERARCHY OF MCB
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PRESIDENT
EXECUTIVE VICE PRESIDENT
SENIOR EXECUTIVE VICE PRESIDENT
SENIOR VICE PRESIDENT
OFFICERS GRADE
I II III
VICE PRESIDENT
ASSISTANT VICE PRESIDENT
CASHIER
ASSISTANTS
INTERNSHIP REPORT ON MCB BANK LIMITED
MANAGEMENT LEVEL
The organization chart within a department and in different offices is as follows:
Divisional Heads ………..…………………… Head Office
Regional Head (EVP) ………..…………………… Regional Office
Zonal Head (VP) ………..…………………… Zonal Office
Branch Manager ………..…………………… Branch
(VP, AVP, GRADE 1, 2, 3)
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ORGANIZATIONAL SETUP OF MCB
Euromoney Awards :
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PUNJAB
NWFP & AZAD KASHMIR
SINDH
BALOCHISTAN
KARACHI
LAHORE
PESHAWAR
PROVINCIAL HEAD QUARTERS
QUETTA
HEAD QUARTER
CIRCLE OFFICES
BRANCH OFFICES
KARACHI
INTERNSHIP REPORT ON MCB BANK LIMITED
Best Bank In Asia Award 2008
MCB has been awarded as a Euromoney Award 2008 for the " Best Bank in Asia".
Best Bank In Pakistan Award 2006
MCB has yet again received the esteemed Euromoney Award for the “Best Bank in
Pakistan”. It is the only bank to receive the Euromoney Award for Excellence for the
sixth time in the past seven years.
Best Bank In Pakistan Award 2005
MCB has again received the esteemed Euromoney Award for the “Best bank in
Pakistan”. It is the only bank to receive the Euromoney Award for Excellence for the fifth
time in the last six years.
Best Bank In Pakistan Award 2004
In a continuous winning streak, MCB once again takes pride in being conferred with
Euromoney's prestigious award of excellence, for being the "Best Bank in Pakistan" for
the fourth time in the last five years.
Best Bank In Pakistan Award 2003
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MCB believes in you. Together we work with quality, integrity and dedication, striving
to achieve collective success by understanding changing trends and assimilating into
diverse cultures. Your trust in our ability and our commitment to deliver has again won
us the Euromoney Award 2003 for the "Best Bank in Pakistan".
Best Bank In Pakistan Award 2001
Your trust and our commitment is always an award wining combination MCB was
awarded as a Euromoney Award 2001 for the " Best Bank in Pakistan".
Best Domestic Bank Award 2000
MCB was awarded as a Euromoney Award 2000 for the " Best Domestic Bank in
Pakistan".
The Best Domestic Commercial Bank Award 2005
MCB Continues to shine as once again Asia Money declares MCB as "The Best
Domestic Commercial Bank in Pakistan" for the year 2005.
The Best Domestic Commercial Bank Award 2004
MCB has a distinction of winning the Asia Money 2004 award for being "The Best
Domestic Commercial Bank in Pakistan".
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MARKETING MIX OF MCB BANK LIMITED
Marketing is the task of creating, promoting and delivering goods and services to
consumers and businesses. Organizations identify and profile distinct group of buyers
who might prefer or require varying products and marketing mixes. The customer seeks
for value and satisfaction. The organizations can increase the value of the customer
offering in several ways e.g. raising benefits, reducing costs etc. marketing mix is a set of
marketing tools that the firm uses to pursue its marketing objectives in the target market.
These marketing tools are known as 4 p’s of marketing. These four marketing tools are
viewed as 4c’s by the consumers.
4 P’s 4 C’s
Product/ Service Customer Solution
Price Customer Cost
Place Convenience
Promotion Communication
To identify the customer needs and fulfilling hem is the basic objective of an
organization. Marketing is not just satisfying your customers, you have to delight them
and this can be done by acting upon this phrase.
“Under Promise and Over Deliver”
MCB Bank provides a winning combination of products and services to its prime
customers. It is one of the country’s leading commercial banks, which ensures complete
security, and reliability in all-financial transactions.
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PRODUCT MIX & PRICES OF MCB BANK
1. MCB Rupee Traveler Cheque
MCB Rupee Travelers Cheques are as good as cash, infact
better. Better because with Rupee Travelers Cheques you have
the power to purchase and a feeling of security that should you lose them, you will get a
refund.
MCB Rupee Travelers Cheques are accepted at major shops, travel agents, hotels,
business establishments and MCB branches all over Pakistan. You don't have to be an
MCB account holder to buy the Rupee Traveler Cheques. Anybody can purchase them.
It's a safe and convenient way to conduct everyday business. At a time when thefts and
robberies are on the increase, you are better off carrying Travelers Cheques rather than
money.
2. Mahnama Khushali Scheme
A 5- year fixed Deposit Scheme, targeted to persons with small savings who would desire
a regular monthly return on their investment.
Salient Features
Minimum amount of investment shall be Rs.0.010m and the maximum amount of
investment would be Rs. 1.000m.
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Khushali Certificates can be purchased by individuals (singly or jointly) or by the
Proprietorship/Partnership concerns or Companies, etc. in their name
The Khushali Certificate will be of five years maturity.
The interim rate of profit offered will be minimum 1% per month. If the profit
declared by the bank is higher, additional profit will be paid.
Zakat will be deducted wherever applicable on yearly basis whether you will be
receiving your profit or encashing your certificates.
As per Government Directions, tax on the profit / return is to be deducted by
MCB branches at the time of payment.
3. MCB Khushali Bachat Account
Salient Features
8% rate of return per annum.
Returns calculated on daily.
Average balance and paid half yearly.
Introduced first time in Pakistan.
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4.Prime Currency Account Scheme
Launched to attract deposits in foreign currencies. US
Dollars, Pound Sterling, Euro and Japanese Yen.
Salient Features
Owing foreign currency account under the Prime Currency Scheme allows you to
earn attractive rates of interest in foreign currency.
You have a choice between opening this account in your personal name and
opening it under joint names.
Whether you are a resident or a non-resident Pakistan, MCB Prime Currency
Scheme invites all to operate a foreign currency account.
Foreign nationals and foreign companies can also open a foreign currency account
under the Prime Currency Scheme.
Your foreign currency account can be opened in four global currencies: The
United States Dollar, the Pound Sterling, the Japanese Yen and the Euro.
Travellers Cheques and Foreign Currency Notes can also be issued to holders of
persona! and Joint accounts.
Rupee Loan facility will also available against this account.
You can draw any amount of foreign exchange from your foreign currency
account and transfer or remit the amount freely to any part of the world without
any restrictions.
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The restrictions imposed by the State of Pakistan for the opening of foreign
currency accounts in case of passport; Work-permit and resident Visa have been
withdrawn. Your account will be restriction free.
The Prime Currency Scheme is exempt from al! forms of taxes including Income
Tax, Wealth Tax and Zakat deductions.
MCB Prime Currency Scheme is a world in itself.
4. Hajj Mubarak Scheme
A saving scheme, of 2/3 years duration, for the convenience of persons, with a limited
income, who desire to perform Hajj was introduced.
Under the 2 years scheme, a monthly deposit of Rs.1800 is required, whereas under the 3
years scheme, the required monthly deposit is only Rs.1200
5. Capital Growth Certificate Scheme
For long term depositors under which the amount deposited almost doubles at the end of
5 years. For the scheme, the minimum amount of deposits is Rs. 10000 while there is no
maximum limit. In case of premature encashment of the certificate, the depositor will
profit at the same rates as that of PL Saving Account.
6. Fund Management Scheme
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This scheme is offered to corporate and customers and is aimed at providing better rate of
return up to 15% per annum. One of the objectives of the scheme is to develop secondary
market for Government Securities.
7. Consultancy Services
In the process of privatization of public sector units, prospective buyers need professional
assistance and MCB, with its expertise, offers to them specialized service for valuation of
the market value of the industrial unit, preparing bid documents and arranging finance for
the purchase of the unit.
8. Self Supporting Scheme
For the benefits of genuine worker/borrowers who are poor and needy and for small
entrepreneur the bank as evolved a self supporting scheme: maximum amount of loan
Rs.25000 and minimum Rs.5000 per individual. Loan will be totally free of mark-up.
9. Fax Press
This product was first of its kind introduced by using modem
technology of The Fax Machine. It facilitates speedy transfer
of funds within Pakistan. The service guarantees transfer of
from one city to another, within an hour.
10. Night Banking Service
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For the convenience of the account holder, service has, especially, been introduced at
busy commercial centers. Traders and other clients can now make deposit, with case, at
such centers up to 8.00PM.
11. Utility Bill Collection
With the aim of extending this service to wider range of customers, the number of MCB
branches collecting Utility Bills more than 900.
12. MCB Mobile Banking
At the forefront of technological excellence, MCB proudly introduces MCB MOBILE
BANKING*. The convenience of accessing account balance information and mini
statements whenever want or wherever may need them, with comfort and peace of mind.
MCB Mobile Banking service is available to all MCB ATM cardholders, 24 hours - 365
days.
MOBILE BANKING AT A GLANCE
MCB Mobile Banking gives easy and quick access to account(s) at a time find
convenient, including all holidays.
WITH MCB MOBILE BANKING
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· Check balance
· View the last 4 transactions of your MCB account(s).
A FREE SERVICE
MCB Mobile Banking is a free service for MCB account holders who have an ATM card
of an SMS message if charged by the service provider.
BANKING AT FINGERTIPS
Dial in anytime to get information regarding balance and mini statements.
13. MCB Islamic Banking Services
Islamic banking services through exclusive units/branches offering a range of liability
and asset based Sharia compliant products like Musharika, Murabaha, Ijara and Istasana.
14. MCB Car Cash
Car financing and leasing at competitive rates with flexible options Car cash finances
both semi-commercial and non-commercial vehicles for personal and business use.
15. MCB Locker
The best protection for your valuables. Lockers of different capacities are available
nationwide
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16. MCB Master Card
THE FUTURE OF MONEY
Since the beginning of time, people have tried to find
more convenient ways to pay, from gold to paper money and checks. Today, money is
moving away from distinct hard currencies and towards universal payment products that
transcend national borders, time zones, and, with the Internet, even physical space.
Plastic or "virtual" money, credit, debit, and electronic cash products, inevitably will
displace cash and checks as the money of the future.
MasterCard International has expanded globally in more locations in the world than any
other card. The card was introduced by MCB Bank Limited in 1995 and now offers card
members over 15 million outlets in 232 countries.
Photo security- The first bank in Pakistan to introduce the enhanced feature of
photograph on the card limiting fraud in case of card loss.
Welcomed at over 3, 000 outlets in Pakistan.
Provides up-to 45 days Free Credit.
Joining and Annual Fees to suit you.
24 Hour Customer Services- Call 111-700-700 and you can get information
from our customer services representatives
on new card application or have your queries resolved anytime of the day.
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Cash Advance Facilities
Available in Pakistan and worldwide with a network of over 1,000 branches and a
team of dedicated professionals, MCB is Pakistan’s largest private sector commercial
bank.
Our Consumer Banking provides customers with innovative saving schemes, products
and services. Our ATM network is the largest in Pakistan and our Pak Rupee Travelers
Cheques are market leaders. We were the first to introduce the photo card with the
introduction of the MasterCard.
Our Corporate Banking ensures assistance from a dedicated team of professional
financial advisors for underwriting, project finance or corporate advisory services.
When it comes to banking practices, you can depend on us. We’ve been around for over
fifty years.
17. MCB Smart Card
MCB now brings you MCB SmartCard -a secure and
convenient instrument of payment with unmatched
functionalities. It provides 24-hour direct access to your bank
account
The convenience and flexibility of MCB SmartCard will help live a smarter life. It not
only helps you manage your expenses, but also avoids undue interest on your day to day
credit card transactions.
Your balance is always within your reach and you spend accordingly.
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MCB is the only bank to introduce a debit card that gives the option to choose from
domestic and international card for local and global usage respectively
18. Remit Express
Fastest to Pakistan. Anywhere in Pakistan.
The fastest way of getting your money across to Pakistan.
Remit Express offers low cost remittance from U.A.E. and
Saudi Arabia. Your relatives, friends or business associates receive drafts within 72
hours.MCB Remit Express has been specifically designed to meet the needs of the
expatriate Pakistani community residing in the Gulf countries.
19. Easy Personal Loan
Helping You Do More
MCB Easy Personal Loan provides you with the financial advantage to do things you've
always wanted to but never had the sufficient funds for. Take that much-needed holiday.
Buy a car. Refurnish your house. Purchase a new TV. Finance a better education for your
children.
Salient Features
MCB will lend you any amount, from Rs 30,000 to Rs 490,000, depending upon
your net monthly income
You can choose tenure of 1 to 3 years for the repayment of the loan
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Bank to Bank Balance transfer
Credit Card balance transfer
Loan Protector Shield- insurance coverage of balance loan amount in case of
death or permanent and total disability
Availability of early repayment option
Repayment Arrangements
Repayment of principal and mark-up is monthly and can repaid using either one
of the following modes:
Direct Salary Transfers
Payroll Deduction
Eligibility Criteria
Minimum net monthly income Rs 10,000
25 to 55 years of age
Pakistani national
At least 2 years of employment with current employer.
Processing fee of 1% of the principal loan amount to be charged at the time of
loan disbursement.
20. MCB Pyara Ghar
MCB gives dream home at the lowest and best possible
mark-up rates. You can choose either one of our two
mark-up rate options- fixed or variable.
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Early repayment option tailor-made to allow making partial prepayments at dates that
suit.
Who Can Apply
Anyone who fulfills the following criteria is eligible to apply:
Pakistani national residing in the city and area where the product is launched.
25 years old or above when you apply and under 60 at the time of maturity of the
applied financing period.
Salaried person, self-employed professional or a businessman with a verifiable
monthly income stream.
Net take -Home income not less than Rs. 25,000 per month.
Have 5 years or more of business or professional experience.
Employed with the present employer for 2 years with a total employment history
of 5 years.
Home Purchase Home Renovation Home Construction
Tenure 3 years to 15 years 2 years to 5 years 3 years to 15 years
21. MCB Virtual
MCB Virtual provides the continence of banking on internet.
Whether at office or home or traveling. Log on at
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www.mcb.com.pk and enjoy 24 hours access of all your accounts for the largest array of
service.
22. MCB Business Sarmaya
MCB Business Sarmaya is a running finance against your residential
property. It offers running finance up to 20 millions with low markup.
23. MCB Car 4 U
MCB car 4 u auto finance is a power move that gets you not only a
car of your own choice but leads you best in life. It is affordable with competitive
markup, flexible conditioning and easy processing and above all no hidden cost.
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FIELDS OF ACTIVITIES
The purpose of banks is to provide some services to the general public. And for this
purpose different banks provide different services to the people in different forms. The
MCB Bank is a commercial bank, in modern time commercial banks play a very
important role and their functions are manifold. The main functions and services which
MCB Bank Limited provides to different peoples are as follows.
1) Open Different accounts for different peoples
2) Accepting various types of deposits
3) Accepting various types of deposits
4) Granting loans & advances
5) Undertaking of agency services and also general utility functions, few of those are
as under
Collecting cheques and bill of exchange for the customers.
Collecting interest due, dividend, pensions and other sum due to customers.
Transfer of money from place to place.
Acting an executor, trustee or attorney for the customers. ‘Providing safe
custody and facilities to keep jewellery, documents or securities.
Issuing of travelers cheques and letters of credit to give credit facilities to
travel.
Accepting bills of exchange on behalf of customers.
Purchasing shares for the customers.
Undertaking foreign exchange business.
Furnishing trade information and tendering advice to customers.
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For proper functioning of branches and the over all bank has been divided in different
departments. These departments handle different jobs so that division of work is there for
improvement of functions and also it is easy to control the situation. The general division
in a branch is as follows:
1. Cash department
2. Deposit department
3. Advances & credit department
4. Remittance department
5. Foreign exchange department
6. Technology department (new addition in order to cop with the growing needs
of day to day technology requirements)
CASH DEPARTMENT
The following books are maintained in the Cash Department:
Receiving Cash Book
Paying Cash Book
Token Book
Scroll Book
Cash Balance Book
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When cash is received in counter, it is entered in the Scroll Book and Receiving Cashier
Book. At the close of the day, these are balanced with each other.
When the cheque or any negotiable instrument is presented at counter for payment, it is
entered in the token book and token is issued to the customer. The token clerk and the
Cashier make entries in the paying book and payment is made to payee. At the close of
day, the Token Book and Paying Cashier Book are balanced.
The consolidated figure of receipt and payment of cash is entered in the cash balance