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Zach Long Are you Paying Attention ?
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Page 1: Zach Long

Zach LongAre you Paying

Attention ?

Page 2: Zach Long

Empty Space in entry way to studio feels cold. No comfortable place to sit and talk before class. Wasted business and retail space.

Power to the People Yoga Studio

Add a colorful sofa and hang out areafor people to talk = Creating a place of connection and community for your customers so they make new yoga friends

Hidden Opportunity

Page 3: Zach Long

Power to the People Yoga Studio

Juice Bar in the entry area could be a complimentary business that drives new customer visits and foot traffic.Healthy nature of Yoga and Juice Bar helps make the place

fun to hang out and build a communal customer meeting place.

Hidden Opportunity

Page 4: Zach Long

Local Maui Art Gallery looks fairly reserved on the outside and is easy todismiss on first glance from far away.

Maui Local Artists, Artisans and Jewelers

Sumo wrestler painted on a surf Board provides great curb appeal And sparks curiosity to explore the store.

Visually striking signs or art outside of a business is key to drawing people in to yourbusiness.

Insights and Observations

Page 5: Zach Long

Insights and ObservationsArt gallery has a patio with a fountain like sculpture

in the back. This encourages people to walk through the entire store and check out the fountain. Bose stereo with relaxing music enhances shopping experience. Great retail experience !

Page 6: Zach Long

Local Maui Art Gallery looks fairly reserved on the outside and is easy todismiss on first glance from far away.

Maui Hands Artists, Artisans and Jewelers

Sumo wrestler painted on a surf Board provides great curb appeal And sparks curiosity to explore the store.

Visually striking signs or art outside of a business is key to drawing people in to yourbusiness.

Insights and Observations

Page 7: Zach Long

Rainbow Hostel has many painting on the walls and an artistic feel to draw in guests. Some areas are bare and lack the creative flare that is present inside the hostel.

Paia Rainbow Hostel - Hawaii

Hidden Opportunities

Some areas are under utilized.There could be a chance to create more places for communalactivities and leisure. Thisleads to repeat customer visits andnew friendships. The back area is used to store surf boards butcould also be perfect for a ping pong table

Page 8: Zach Long

BBQ area with picnic table is agreat way to bring guests together. But large concrete area leaves roomfor more seating.

Paia Rainbow Hostel - Hawaii

Hidden Opportunities

Add some laid back island vibes with a Hammock : ) Outdoor restingplace can invite foot traffic and turn curious passer bys in to new customers.

Page 9: Zach Long

Bar stool seating is nice. Howabout some beer on tap to add a second revenue stream.

Tuk Tuk Thai Food Truck - Hawaii

Hidden Opportunities

Colorful logo design could lend it’self to a cool t-shirt. Loyalty and pride is often built in to a brand when youhave a shirt or somethingelse that people can wear.

Page 10: Zach Long

Some music could help to lively upthe patio seating. Fresh thai herbs

could also add to the homey organic theme.

Tuk Tuk Thai Food Truck - Hawaii

Hidden Opportunities

The kitchen is hidden. However, opening up a view to the kitchenlike Thai street food vendors could add to the excitement as they cook your meal and you can watch the process.