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ypPresence ® Plus, a bird’s eye view for managing the status of your digital presence
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ypPresence Plus, a bird’s eye view for managing the status ...€¦ · your listings and social sites to better optimize your marketing strategy. Publish content on 60+ leading

Jun 25, 2020

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Page 1: ypPresence Plus, a bird’s eye view for managing the status ...€¦ · your listings and social sites to better optimize your marketing strategy. Publish content on 60+ leading

ypPresence® Plus, a bird’s eye view for managing the status of your digital presence

Page 2: ypPresence Plus, a bird’s eye view for managing the status ...€¦ · your listings and social sites to better optimize your marketing strategy. Publish content on 60+ leading

Market Overview

1. SOURCE: The Most Common Problems With Local Business Listings, Search Engine Land, March 2013. 2. SOURCE: Yext, 2015 Comparative Listings Study. September 2015.3. SOURCE: https://www.thinkwithgoogle.com/research-studies/how-advertisers-can-extend-their-relevance-with-search.html May 2014

YP Proprietary Information. ©2016 YP LLC. All rights reserved. YP, the YP logo and all other YP marks contained herein are trademarks of YP LLC and/or YP affiliated companies. All other marks contained herein are the property of their respective owners. MCS-1176-092716

Drive More Traffic Online and OfflineYour customers are ready and looking to buy, so make sure they can find you – no matter what. Drive more of them to your doorstep and convert local visitors into loyal customers.

Build your BrandMake your business stand out from the rest, with relevant content. Generate and publish more information about your business, including hours of operation,descriptions, photos, videos, and coupons across sites like Facebook, Google My Business, Yelp and more.

Take Control of How Customers View You OnlineIncorrect online business listings may be costing you sales. Control the way your critical business information is displayed online across 60+ leading directories, maps, apps, and social networks.

1 out of 2 ConsumersWho performed a local search on their phone, visited a store within 24 hours.3

4 out of 5 ConsumersUse local search to find local information.

45-61%Listings with rich content (photo gallery, videos, descriptions), received 45-61% more listing views.2

Almost 1 out of 2 Businessesin the US have at least one incorrect or missing address across major online directories.1

Page 3: ypPresence Plus, a bird’s eye view for managing the status ...€¦ · your listings and social sites to better optimize your marketing strategy. Publish content on 60+ leading

3. Engage your customers.Set your business apart to build trust with customers and build credibility on search engines.

FEATURES

Upload photos. Designate cover and profile photos on select profiles with a mobile photo editor

Share coupon offers, video and social URLs

Add a call-to-action

Easily integrate existing Facebook profile

YP Proprietary Information. ©2016 YP LLC. All rights reserved. YP, the YP logo and all other YP marks contained herein are trademarks of YP LLC and/or YP affiliated companies. All other marks contained herein are the property of their respective owners. MCS-1176-092716

Take Control. Stay Engaged. Get Insights.

FEATURES

Verify basic information: Business name, local address, phone number (no toll free), and website URL

Add more content: Hours of operation, general business description

1. Manage your profile. Create a complete online profile and give your customers the important information they search for everyday.

FEATURES

Monitor activity including reviews, social mentions, listing and publisher updates

Access features on a convenient online or mobile dashboard (marketingsolutions.yp.com or YP for Business on Android and iOS)

4. Get insights.Understand customer engagement on your listings and social sites to better optimize your marketing strategy.

FEATURES

Publish content on 60+ leading maps, apps, directories and social networks Update information quickly - near real time updates

Leverage technology with publishers to lock in content and/or continually update information

2. Reach your audience. Control accurate content across online and mobile sites to reach those looking for businesses like yours.

Page 4: ypPresence Plus, a bird’s eye view for managing the status ...€¦ · your listings and social sites to better optimize your marketing strategy. Publish content on 60+ leading

Want more information?1-800-479-2977 | marketingsolutions.yp.com

YP Proprietary Information. ©2016 YP LLC. All rights reserved. YP, the YP logo and all other YP marks contained herein are trademarks of YP LLC and/or YP affiliated companies. All other marks contained herein are the property of their respective owners. MCS-1176-092716