青少年服務 2.0 (?) a exploration of 信義會青少年服務 in the web 2.0 age by erwin huang, vp HKITF add me @facebook : erwinhuang 1 Wednesday, 28 September, 11
May 13, 2015
青少年服務 2.0 (?)a exploration of 信義會青少年服務 in the web 2.0 age
by erwin huang, vp HKITF
add me @facebook : erwinhuang
1Wednesday, 28 September, 11
is all about transformation..
Education 2.0
NGO 2.0
Media 2.0Edcity 2.0
Publish 2.0
Retail 2.0
Marketing 2.0Church Leaders 2.0
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Translation
• Kill Less Trees
• Searchable
• Light, read anywhere
• Multimedia
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Transformation• Collaborative Learning
• Learn anywhere
• Liberal Art Education
• Training future Leaders
• vs Training Professional
• Student Centric learning
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Teacher Centric Learning• Current
Classrooms:
• Learning 1.0
• Teacher centric
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Student Centric Learning
• Future Classroom:
• Student centric
• teacher becomes:
• Mentor
• Problem Solver
• Support
• Tour guide
• Librarian
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the 2.0 Student7Wednesday, 28 September, 11
it’s all about me8Wednesday, 28 September, 11
i want This!
i want it Now!!
it want it Free!!
it want to share it with the world!!
9Wednesday, 28 September, 11
ruby and her funny teacher case10Wednesday, 28 September, 11
Web 2.0Consumer Generated ContentLong TailNetwork Media/CoummunityFacebook and TwitterMobile
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What Works?iTune, largest Music, Game store
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Bite size snack..US$0.99 Magic Price
Games/Songs/TVShow
US$9.99 books
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What Works better?
kkboxHK$49/month
unlimited songs
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What does facebook offer?• all my friends
• streams and walls
• all my photos
• My Life
• access anywhere
• events
• page and groups
• a lot of HK people
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Re-think..
• Immersive User Experience
• Topics driven vs Large and hard to find
• Distributed vs all in one place
• Not here and there, but Everywhere
• Single login into the social communities
• facebook connect
• mobile apps
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our 2.0 Response some thoughts..
• Understand the Game
• User Generated Content
• i.e. not top down
• Community effect
• Viral marketing
• Long Tail Approach
• Anytime Anywhere Ubiquitous Computing
• Be In it! Be “In” doing it!
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Link the • Fight for Mind Share
• Build Resource Centers
• Facebook or QQ
• Topic based Page/Group (vs org based)
• Resource Support Center
• Build Apps for Mobile
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our 2.0 ResponseCall to Action: Be in there! Be “In” doing it!
• Understand before you Condemn
• Fight for Mind Share
• Train 2.0 ready Leaders
• Use Top Technologies, (media is the message
• Know the Game
• Bottoms up approach
• Build Resource/Support Center
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BUILD GREAT MOBILE APPBe In it! Be “In” doing it!
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Be In it! Be “In” doing it!thru Social Networking
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Hope . Chance . Choice
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Our mission
Bridge the digital gapDeliver a level playing field
Inspiration and hope thru walking together..
Our vision
Every child should have a digital, personalized learning space
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Our Offer : the 街霸 story..
• 街霸 $158 x 12
•Gov.Subsidy $1300/yr or $108/mth
• 自己比: $50/mth or
$600/yr
• 冇機上網??
• 有機上網!!
•Gov.Subsidy $1300/yr
• 自己比:
$ 250/yr x 3
• Netbook + 3 year x Network
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a Massive Social Groupon 團購• Scale
• Efficiency
• Game Theory Tactic
• Top Technologies
• Strategic Appeal to the Best and Top Companies
what’s the magic?
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WHAT DO WE OFFER?(LOW PRICE + TOP VALUE)
(CHOICE)(BEST TECH)
3G+$300/
yrsuper market, for future tech
notebookThinkPad+$300/yr
Desktop
NetbookBB
internet
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2.0 Rethink!
ProcessProductServiceCustomerDeliveryEverything
where isyour Value PropositionRestructure to deploy
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Summarydawn of the Web 2.0 gen
Rethink Value Propositionwhat are u offering
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NICE TO SHARE
ADD ME AT FB: ERWINHUANG1
PRESENTATION AT SLIDESHARE.NET
30Wednesday, 28 September, 11