Your New Revenue Engine: Why Artificial Intelligence is ... · Why Artificial Intelligence is the Future of Sales July 20, 2016 1. Today’s Speakers 2 Peter Borden, VP Strategic

Your New Revenue Engine: Why Artificial Intelligence is the Future of Sales

July 20, 2016

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Today’s Speakers

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Peter Borden, VP Strategic Sales & Marketing, General Tool Company

Roger Ciliberto, Senior Vice President, Companybook

Matt Conway, President, Companybook

Gerhard Gschwandtner, Founder & CEO, Selling Power

Nancy Nardin, Founder & President, Smart Selling Tools

Eamonn O'Connell, Principal, Inside Sales Solutions

Fireside Chat about A.I.

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Gerhard Gschwandtner & Nancy Nardin

A.I. Makes Your Experience Better & Easier

• While A.I. may be a ‘scary’ term

• Actually you are already using A.I. with visits to Amazon

• Apple iPhone Siri

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Amazon and Apple Apply A.I. to Facilitate the Buying Process

Why A.I. for Sales?

“Oh *bleep*, where is my next deal coming from?”…said every salesperson ever

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Sales Challenges

Why A.I. for Sales?

“A.I. made my market bigger.”…said company executive

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Sales Challenges

Grow Your Business with A.I.

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Having the Ability to Maximize Revenue by Knowing Your True Addressable Market

+

TREE

TOTAL (TAM) =

LOW HANGING FRUIT

TRUE

ORCHARD

A.I.

Focus on Market Segments

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Normal Mode Keyword Search: ERP, 43K

Focus on Market Segments

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Normal Mode Keyword Search: ERP, Segmented, Revenue Ascending, 2.5K

Focus on Market Segments

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Normal Mode Keyword Search: ERP, Segmented, Revenue Descending, 2.5K

Focus on Market Segments

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Normal Mode Keyword Search: Cell Towers, 13K

Focus on Market Segments

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Normal Mode Keyword Search: Yoga Pants, 5K

Focus on Market Segments

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Advanced Mode Keyword Search: Ecommerce AND: Retail, 97K

Peter Borden, VP Strategic Sales & Marketing

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General Tool Company Cincinnati, OhioAerospace and Defense Supplier

www.gentool.com

GTC’s Experience with A.I.

• It’s all about time• What Sales wants…qualified prospects• One platform for everything• Power Generation, Aircraft Engine, Carbon Fiber, Defense Contracts• Different Generations of Sellers and Buyers• Younger teaching older• Whatever you want to call it…it works

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Companybook at GTC

Eamonn O’Connell, Director of Campaign Management | Inside Sales Solutions

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Inside Sales SolutionsNew York, NY / St. Petersburg, FLHigh Touch Customer Centric Managed Services Provider for Technology Companies

www.isaless.com

ISS’s Experience with A.I.

Challenges selling in 2016:• Prospects are much more aware of the business landscape• Customers are looking for a more strategic approach – projects

and budgets• Decision Makers are harder to speak to and have become more

selective on appointments they take unless there is a business need

Companybook helps ISS:• Drill down on account selection for our clients • Become more strategic on Decision Makers we are looking to speak to• Gain real time alerts/intelligence on prospects landscapes / buying

cycles etc.

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Companybook at ISS

Demo + Gift Card

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See How A.I. Can Help You Find Your True Addressable Market

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PERSONALIZED DEMO

THANK YOU!www.companybooknetworking.com

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